
Media • B2C
Launch Potato is South Florida's fastest growing digital media company, founded by a group of young and ambitious individuals with a history of building successful direct-to-consumer digital businesses. Headquartered in Delray Beach, FL, Launch Potato operates with a distributed global team. The company focuses on solving complex problems with smart marketing, great engineering, data science, and fun, emphasizing its commitment to innovation and scalability.
September 4

Media • B2C
Launch Potato is South Florida's fastest growing digital media company, founded by a group of young and ambitious individuals with a history of building successful direct-to-consumer digital businesses. Headquartered in Delray Beach, FL, Launch Potato operates with a distributed global team. The company focuses on solving complex problems with smart marketing, great engineering, data science, and fun, emphasizing its commitment to innovation and scalability.
• Establish the technical vision for personalization at Launch Potato, solving the company’s most complex ML challenges • Define company-wide personalization strategy and architecture, driving alignment across all ML teams • Solve critical technical challenges such as cold start, real-time learning, and exploration/exploitation tradeoffs • Design and implement advanced ML solutions using techniques like graph neural networks, causal models, and bandit algorithms • Create and enforce ML architecture patterns, design standards, and reusable infrastructure across teams • Lead multi-quarter, cross-functional initiatives that redefine how personalization impacts business KPIs • Act as technical mentor to senior ML engineers and guide complex decision-making • Represent Launch Potato externally via speaking, open source, or publications • Champion privacy-preserving personalization, responsible AI practices, and adaptive learning systems
• Expertise building ML systems with deep expertise in large-scale personalization • Recognized industry expertise through patents, publications, or significant product impact • Proven success architecting ML platforms serving billions of predictions in production • Demonstrated track record of 0→1 innovation in personalization or recommender systems • Mastery across multiple ML domains including deep learning, causal inference, multi-armed bandits, and graph-based models • 10+ years designing, developing, and deploying large-scale machine learning systems with a focus on personalization • Ability to represent technical brand externally through speaking engagements, open source contributions, or publications • Commitment to privacy-preserving personalization and responsible AI practices
• Remote-first team spanning over 15 countries • High-growth, high-performance culture focused on speed and ownership • Equal Employment Opportunity and commitment to diversity, equity, and inclusion
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