Brand Insights Manager

🕒 Yesterday

🗽 New York – Remote

🗽 New York – Remote

💵 $70k - $75k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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Launchmetrics

WebsiteLinkedInAll Job Openings

201 - 500 employees

🤝 B2B

👗 Fashion

💄 Beauty

B2B • Fashion • Beauty

Launchmetrics is an innovative and dynamic international company specializing in brand performance for the Fashion, Lifestyle, and Beauty industries. Formed from a merger of Augure and Fashion GPS, Launchmetrics has established itself as a leader in influencer marketing software and technology solutions. The company supports brands with comprehensive services in influencer relationship management, media monitoring, and analytics to drive brand visibility and engagement. With a global presence, Launchmetrics continues to evolve its platform and capabilities, having acquired key players in the industry to strengthen its data and analytics offerings. Known for a vibrant and inclusive work culture, Launchmetrics prides itself on innovation, diversity, and customer focus, backed by strong financial growth and investment.

📋 Description

• Understand customers' marketing and communication goals to precisely scope their needs and priorities in terms of strategy and measurement • Be accountable for its customers portfolio, report on customer accounts’ health and join regular account reviews with clients to ensure regular communication around priorities, reporting, data, needs, and ultimately ensure renewals • Ensure that appropriate client contacts, documentation, reviews, reports, and risk are added to Salesforce and are kept up-to-date regularly • Make sure to deliver customers’ reports & analysis on time, responsible for customers training and proactively communicate on product improvements, data update, etc. • Collect customer needs and share feedback around new KPIs and measurement analyses to internal teams, piloting new developments alongside customers • Identify opportunities for upsell and cross sell. Nurture them through handover to the sales team, and support the pre-sales process as a data and consulting expert • Be an expert on platform functions and data to become a strategic advisor for clients, continuously driving value and ROI- connecting their goals to outcomes and developing relationships with multiple stakeholders and customer teams • Identify trends and patterns in datasets to build detailed and insightful reports, utilizing quantitative and qualitative analyses to make recommendations around brand performance • Present actionable reports to customers, acting as a thought leader to make recommendations around their brand performance • Be an expert and evangelist of Launchmetrics’ unique measurement methodology

🎯 Requirements

• Minimum 5 years experience with data analytics and management • Intermediate Excel skills and appetite for analysis and writing data-driven insights • Confident in leading presentations through storytelling to customers, engaging across different levels of their organization • Strong relationship building and influencing skills • Demonstrate an ability to adapt to complex and changing environments • Strong project management skills • Ability to understand customers’ business challenges and needs • Innate curiosity and enthusiasm for doing new things in new ways • Perceptive and sensitive to the needs and motivations of others

🏖️ Benefits

• Growth and advancement possibilities • Learning and development allowance • A benefits package tailored to each location • Flexible work arrangements • Support for establishing your home office • Other perks