Business Marketing Executive

🕒 5 days ago

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Launchmetrics

WebsiteLinkedInAll Job Openings

201 - 500 employees

🤝 B2B

👗 Fashion

💄 Beauty

B2B • Fashion • Beauty

Launchmetrics is an innovative and dynamic international company specializing in brand performance for the Fashion, Lifestyle, and Beauty industries. Formed from a merger of Augure and Fashion GPS, Launchmetrics has established itself as a leader in influencer marketing software and technology solutions. The company supports brands with comprehensive services in influencer relationship management, media monitoring, and analytics to drive brand visibility and engagement. With a global presence, Launchmetrics continues to evolve its platform and capabilities, having acquired key players in the industry to strengthen its data and analytics offerings. Known for a vibrant and inclusive work culture, Launchmetrics prides itself on innovation, diversity, and customer focus, backed by strong financial growth and investment.

📋 Description

• Lead the planning and execution of high-impact digital and in-person events across key industries • Coordinate the planning and execution of online and in-person events, including product webinars, flagship thought-leadership events, and smaller targeted physical events • Manage end-to-end event logistics, including scheduling, speaker coordination, venue research and agreements, asset preparation, attendee management, and budget oversight • Develop event-related content and slides, as well as event landing pages and value propositions • Build and manage event registration pages using tools like Unbounce and WordPress • Collaborate with various teams to align on event objectives, promotion plans, and audience engagement strategies • Oversee promotion of events to drive registration and attendance • Manage the follow-up strategy and activities from events, coordinating efforts to ensure timely and effective lead nurturing • Assist in post-event processes, including reporting, content repurposing, feedback collection, and follow-up coordination • Track and analyze key event metrics and provide regular insights and recommendations for continuous improvement • Leverage AI tools to streamline event planning and operational workflows • Travel to key regions to manage and oversee local events

🎯 Requirements

• 3-4 years of experience in event coordination • Bachelor’s degree in Marketing, Communications, Event Management or a related field • Strong organizational and time management skills with exceptional attention to detail • Clear and confident communication skills, both written and verbal • Ability to collaborate effectively with internal and external stakeholders • Resourcefulness and problem-solving ability, especially in live event environments • A proactive mindset with the ability to take initiative and work independently when needed • Experience with tools like Unbounce, WordPress, and Salesforce a plus

🏖️ Benefits

• flexible work arrangements • learning and development allowance • benefits package tailored to each location • support for establishing your home office and other perks