Customer Marketing Manager

🕒 March 20

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Logo of Launchmetrics

Launchmetrics

201 - 500 employees

🤝 B2B

👗 Fashion

💄 Beauty

B2B • Fashion • Beauty

Launchmetrics is an innovative and dynamic international company specializing in brand performance for the Fashion, Lifestyle, and Beauty industries. Formed from a merger of Augure and Fashion GPS, Launchmetrics has established itself as a leader in influencer marketing software and technology solutions. The company supports brands with comprehensive services in influencer relationship management, media monitoring, and analytics to drive brand visibility and engagement. With a global presence, Launchmetrics continues to evolve its platform and capabilities, having acquired key players in the industry to strengthen its data and analytics offerings. Known for a vibrant and inclusive work culture, Launchmetrics prides itself on innovation, diversity, and customer focus, backed by strong financial growth and investment.

📋 Description

• Drive engagement and revenue within existing customers by planning data-driven campaigns, events, and workshops • Partner cross-functionally to expand contacts, uncover opportunities, and turn insights • Develop and execute contact acquisition strategies within existing accounts • Plan and deliver mid-funnel engagement initiatives, including physical meet-ups and virtual events • Organize and lead 1:1 customer workshops using Launchmetrics data • Own all customer email communications • Lead the strategic development of customer nurturing programs • Track, analyze, and report on engagement metrics

🎯 Requirements

• 3–4 years of experience in customer marketing, field marketing or a related area • A true 360° marketer, comfortable managing a wide range of initiatives • Strong communication and storytelling abilities • Highly organized and detail-oriented • Familiarity with email marketing tools (ideally Hubspot) • Proficiency with CRM environments such as Salesforce • Data-driven with the ability to track campaign performance • Proven ability to work with cross-functional teams • A self-starter with strong organizational skills • Comfortable working in a fast-paced environment

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities • Learning and development allowance • Benefits package tailored to each location

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