Senior Manager, Field Marketing

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November 6

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Legion

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Legion is a company that owns a website which has been temporarily suspended. For further assistance, users are encouraged to contact their support team at support@webware. io. Beyond this, there are no clear details about their specific industry or operations from the provided text.

11 - 50 employees

📋 Description

• Develop and execute a comprehensive field marketing events strategy aligned with the overall marketing goals and pipeline objectives. • Plan, organize, and manage all events, such as trade shows, conferences, roadshows, and customer events. Ensure all events are executed flawlessly, on time, and within budget. • Write clear, compelling copy for various marketing channels (email, social media, website, blogs) to promote events and engage target audiences. • Work closely with cross-functional teams, including sales, SDR's, product marketing, and customer success, to ensure event objectives align with broader company goals. • Negotiate contracts and manage relationships with external vendors, agencies, and event partners to ensure high-quality services and cost-effectiveness. • Oversee the budget for field marketing events, ensuring cost-effective allocation of resources and maximum ROI. • Analyze event performance data and provide insights to optimize future events. Develop post-event reports to assess effectiveness against KPIs and ROI. • Ensure consistent brand messaging and positioning across all events. Serve as a brand ambassador at key events, representing the company to external audiences. • Continuously explore and implement new event formats, technologies, and approaches to enhance the impact and efficiency of field marketing events. • Ensure all events comply with relevant regulations and standards and proactively manage risks associated with event planning and execution.

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. • Minimum of 6-8 years of experience in field marketing, event management, or related roles. • Proven ability to manage and execute events of all scales. • Significant attention to details • Excellent project management and organizational abilities. • Dynamic communicator with great oral and written skills. • Strong negotiation and vendor management capabilities. • Proficiency in data analysis and reporting tools. • Creative problem-solving skills and ability to adapt to changing circumstances. • In-depth understanding of marketing principles and event management best practices. • Experience with SFDC, Marketo, and event management software. • Willingness to travel up to 40% of the time, including occasional weekends.

🏖️ Benefits

• $0 monthly premium and other flexible medical, dental, and vision plans effective on the first day of employment • 401k plan • Discretionary Paid Time Off and Paid Holidays • Parental Leave • Equity • Monthly Wellness Reimbursement • Monthly Lunch on Legion