Senior Product Marketing Manager

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September 17

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Linx Security

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The Linx Identity Security platform enables identity, security, and IT ops teams to finally control the whole identity lifecycle. A radical departure from legacy identity security solutions, Linx untangles the complex, ever-evolving web of identity security. Integrating smoothly with your IAM stack, Linx pulls together all your organization’s identity data—organizing it neatly to reveal the hidden links between your employees, their digital identities, and the apps, software, platforms, and programs they have access to. Enabling you to continuously reduce your identity attack surface and swiftly close gaps in compliance.

11 - 50 employees

📋 Description

• Bridge the needs of security, IT, and compliance teams with our product, helping them master Identity Security and love using Linx. • Partner with product, sales, customer success and demand generation to launch new products and features and position Linx as the leader in Identity space. • Customer Advocacy: understanding their needs and challenges through interviews, market research, competitive analysis, and engagement with sales teams. • Strategic Messaging: Develop positioning and messaging frameworks for products, personas, and features; craft tailored messaging for demand generation, SDR, sales, and channel partners. • Sales Enablement: Create sales collateral, playbooks, sales plays, and pitch decks. • Product Launch Management: Lead and execute product launch strategies, partnering with product management, demand generation, sales, and customer success teams. • Market Education: Collaborate with demand generation on content strategies; produce blogs, whitepapers, webpages, demos, and videos.

🎯 Requirements

• 4+ years experience in cybersecurity product marketing, ideally in Identity (IGA, PAM, IAM) or an adjacent space like SaaS Security or asset management. • Strong writer and public speaker who is comfortable rolling up their sleeves to create stand-out marketing content and sales enablement. • Skilled project manager who can keep stakeholders informed and projects on track. • Technical curiosity and an aptitude for learning. • You understand the identity ecosystem and practices. • You represent the voice-of-the-customer and can distill actionable product roadmap recommendations from customer feedback, market research, and competitive analysis.