Loot Labs, Inc
eCommerce • Gaming • Web 3
Loot Labs, Inc. is exploring the future of loot by creating innovative ways for individuals to acquire digital collectibles. With a focus on the digital realm, the company is dedicated to engaging users in the exciting world of collectible items through their platform.
Senior Lifecycle Marketing Manager
November 22
Loot Labs, Inc
eCommerce • Gaming • Web 3
Loot Labs, Inc. is exploring the future of loot by creating innovative ways for individuals to acquire digital collectibles. With a focus on the digital realm, the company is dedicated to engaging users in the exciting world of collectible items through their platform.
📋 Description
• Own the full CRM marketing lifecycle from strategy and planning to execution and optimization across email, SMS, and website notifications • Develop and execute data-driven CRM campaigns that contribute to customer retention and revenue growth • Implement strategies to grow and maintain user engagement with email marketing • Plan, build, and execute email, SMS, and notification campaigns for marketing initiatives • Design and build automations in Klaviyo, including triggers, segmentation, and personalization logic • Analyze campaign and automation results and deliver insights on performance
🎯 Requirements
• 5+ years of hands-on experience in email or lifecycle marketing • Proven track record of developing email content and managing successful campaigns • Experience building and managing automated lifecycle emails • Experience with programming and coding of email communications using HTML/CSS preferred • Experience with or knowledge of trading card games or sports card collecting is a plus • Strong understanding of email marketing strategies, metrics, and industry best practices • Proficiency with email service providers like Klaviyo or Mailchimp • Familiarity with audience segmentation, automation, and lifecycle marketing strategies • Excellent communication and copywriting skills • Ability to analyze data and translate it into actionable insights is a plus.
🏖️ Benefits
• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Professional development opportunities
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