Paid Search/SEM Manager

🕒 May 11

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Mars Men

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2024

🛍️ eCommerce

🧘 Wellness

👥 B2C

eCommerce • Wellness • B2C

Mars Men is a direct-to-consumer supplement brand offering a natural testosterone support product marketed to adult men. The company sells an 8-ingredient daily male-vitality supplement (containing Tongkat Ali, Shilajit, Vitamin D, Zinc, Taurine, Fenugreek, Boron, K1/K2) via an eCommerce subscription model on Shopify, with a 90-day money-back guarantee and claims of clinically dosed, science-backed ingredients manufactured in the USA. Marketing emphasizes energy, strength, focus, muscle growth, and recovery, and targets men seeking hormone support and improved fitness and wellness.

📋 Description

• Own the day-to-day health and performance of Google Ads and YouTube Ads, ensuring budget is deployed effectively to hit CPA and volume targets • Translate business goals into campaign strategy across keywords, bidding, and audience segmentation • Build and execute a structured testing roadmap across ad copy, landing pages, and bidding strategies • Analyze full-funnel performance to identify trends, diagnose performance issues, and uncover opportunities for scale • Partner with Growth and Creative teams to improve conversion rates and overall funnel efficiency • Optimize conversion tracking and signal quality to support accurate attribution and performance-based bidding • Maintain a strong understanding of changes in the search and paid media landscape, including AI-driven shifts

🎯 Requirements

• 3 to 5+ years of hands-on Google Ads experience with a track record of improving performance • Proven ability to manage and scale paid search channels against CPA and ROAS targets • Strong analytical skills with the ability to translate data into clear, actionable insights • Advanced proficiency in Excel or Google Sheets • Experience with analytics tools such as GA4, Northbeam, or similar • Comfortable operating independently and owning channel performance end-to-end

🏖️ Benefits

• Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent • Remote Work Environment – Our team is remote, offering full flexibility to work from home • Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact • Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off • Parental Leave – Generous paid parental leave for growing families • Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents • 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation) • $200 Annual Superpower Membership • Growth & Development – We invest in your professional development with ongoing learning opportunities