Dark Matter Labs
Cybersecurity • Artificial Intelligence • Enterprise
Dark Matter Labs is a company focused on developing cutting-edge solutions in the fields of cybersecurity and artificial intelligence. By leveraging advanced technologies, it aims to create secure and efficient systems that address the challenges of the modern digital landscape. Dark Matter Labs is dedicated to pushing the boundaries of innovation while ensuring the safety and integrity of information.
Branding & Communications Lead
Job not on LinkedIn
September 18
🗣️🇰🇷 Korean Required
Dark Matter Labs
Cybersecurity • Artificial Intelligence • Enterprise
Dark Matter Labs is a company focused on developing cutting-edge solutions in the fields of cybersecurity and artificial intelligence. By leveraging advanced technologies, it aims to create secure and efficient systems that address the challenges of the modern digital landscape. Dark Matter Labs is dedicated to pushing the boundaries of innovation while ensuring the safety and integrity of information.
đź“‹ Description
• Ensure all organizational news, campaigns, and messaging are accurately translated and culturally adapted for local audiences. • Maintain brand integrity and consistency while tailoring communications to resonate with regional markets. • Manage relationships with external marketing agencies and creative partners to deliver high-quality local campaigns. • Build and maintain strong relationships with KOLs, influencers, and retail/community partners to amplify brand awareness. • Plan, launch, and oversee localized retail marketing campaigns in key Asian markets. • Collaborate with global teams to align regional initiatives with overall brand strategy. • Monitor campaign performance, analyze results, and optimize for maximum impact. • Conduct regular market research to identify emerging retail, consumer, and crypto adoption trends. • Provide insights and recommendations to shape future campaign strategy. • Engage with crypto-native communities across Telegram, Discord, Twitter/X, and local platforms.
🎯 Requirements
• 5+ years of experience in retail, brand, or marketing roles within Asia. • Proven track record managing agencies, influencers/KOLs, and retail campaigns. • Strong understanding of cultural nuances across Asian markets. • Excellent communication skills in English and at least one Asian language (native Korean speaker asked in application form). • Deep understanding of crypto culture and regional dynamics in Asia. • Experience engaging with crypto-native communities on Telegram, Discord, Twitter/X, and local platforms. • Highly organized with ability to manage multiple campaigns and stakeholders simultaneously.
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