Global Analyst

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MediaRadar, Inc.

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2007

☁️ SaaS

Advertising • SaaS

MediaRadar, Inc. is an award-winning advertising intelligence platform designed to support media sales and advertising planning. With over 4 million brands and comprehensive contact information, MediaRadar is a go-to solution for media sellers and buyers, providing insights into advertising data across various formats. The platform is widely used in the media and ad tech industry for prospecting, media buying, planning, and sales enablement. MediaRadar leverages AI-powered solutions to deliver actionable advertising intelligence, helping users make informed decisions for better media mix and revenue growth.

📋 Description

• Market Intelligence: Research macro, business, and media dynamics shaping the competitive landscape across the UK, France, Germany, Italy, Spain, and Canada. • Model Maintenance: Maintain the critical inputs and variables informing MediaRadar’s advertising spend models across Television, CTV, Social, Desktop, Mobile, Search, and emerging media. • Trend Forecasting: Forecast trends across core performance metrics, including media usage & engagement, media rates, and ad spend. • Data Qualification: Qualify advertisers and publishers to accurately define geographic market value. • Process Standardization: Partner with the broader Data Strategy team to build, optimize, and standardize operational workflows. • Quality Assurance: Support data calibration, validation, and quality assurance protocols to preserve data integrity. • Data Pipeline Continuity: Maintain and support the continuity of monthly updates for production-grade, client-facing data. • Methodology & Reporting: Compile comprehensive methodology documentation and report on emerging trends to inform ongoing model adaptations. • Insight Presentation: Synthesize data into insights and visual analyses that effectively showcase industry trends to stakeholders. • Cross-Functional Support: Collaborate with Product Support, Client Success, Marketing, and Training/Education teams to address inquiries and foster a deep understanding of core methodological principles.

🎯 Requirements

• Education: Bachelor’s degree in Data Analytics, Statistics, Advertising, Marketing, Communications, or a related field. • Experience: 3–4 years of experience at a Media Agency as a Media Planner, Media Buyer, or Research Analyst. • Technical Toolkit: Advanced proficiency managing large datasets using Excel, MS Access, and SQL. • Modern AI Tools: High proficiency in leveraging generative AI research assistants (e.g., Gemini, Claude, ChatGPT) to accelerate research and workflows. • Executive Presentation: Proven ability to visualize complex data trends and deliver clear, actionable insights via PowerPoint. • Domain Expertise: Strong familiarity with European media environments, including the key brands, publishers, and platforms driving market value.

🏖️ Benefits

• At MediaRadar, we are committed to creating an inclusive and accessible workplace where everyone can thrive. • We believe that diversity of backgrounds, perspectives, and experiences makes us stronger and more innovative. • We are proud to be an Equal Opportunity Employer and make employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, or any other legally protected status. • In accordance with the EEO-1 reporting requirements, we collect demographic data as part of our efforts to ensure fair and equitable hiring practices across all levels of our organization. • We are committed to ensuring our recruitment process is accessible to all applicants. If you need a reasonable accommodation during the application or interview process, please contact us at [email protected]. • We’re excited to meet people who share our values and want to build the future with us!