Growth Marketing Manager – Innovation Team

🕒 November 24, 2025

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Mindvalley

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2018

📚 Education

🧘 Wellness

Education • Wellness • Technology

Mindvalley is a powerful life transformation platform that offers over 100 programs for personal growth and transformation. With over 1 million subscribers since 2020, Mindvalley provides 20-minute micro-coaching sessions designed to unlock an individual's fullest potential across various fields. The platform integrates technology and spirituality, offering immersive experiences such as brain-changing audios, meditations, sound healings, and more. Mindvalley also offers advanced programs and mastery degrees, aiming to equip individuals with fast-growing skills not typically addressed in regular education. The platform is available on mobile, desktop, and Apple Vision Pro, offering flexibility to learn and grow anywhere. Mindvalley also hosts global events and trains thousands of new coaches annually.

📋 Description

• Build, execute, and optimize data-driven acquisition, activation, and retention campaigns for Innovation projects. • Support and oversee full funnel: messaging, landing pages, marketing automation, segmentation, and performance optimization. • Design rapid experiments to validate messaging, audiences, channels, and offer structures. • Use AI tools for content generation, personalization, segmentation, and creative optimization. • Implement AI-powered workflows to increase speed, reduce manual work, and scale campaigns efficiently. • Work directly with CEO to turn innovation ideas into go-to-market launches — from concept → positioning → marketing rollout. • Iterate quickly based on founder feedback, market response, and test results. • Develop high-performing creative briefs, landing pages, video scripts, and marketing assets. • Run A/B tests across messaging, creative, channels, and funnel steps to improve conversion and ROI. • Analyze performance data, extract insights, and make data-backed decisions. • Partner with Creative, Product, Data, and Content teams to support launches. • Align growth campaigns with broader Mindvalley marketing strategies and brand direction. • Identify opportunities for scaling, improving CAC/LTV, and increasing funnel efficiency.

🎯 Requirements

• Hands-on experience with AI-powered tools (creative generation, personalization, marketing automation). • 5+ years of experience in B2C Growth Marketing (funnel ownership, acquisition, lifecycle, CRO). • Experience marketing to US/global audiences. • Proven experience running high-velocity experiments and data-driven marketing programs. • Exceptional communication skills and comfort working directly with senior leadership. • Ability to manage multiple launches at high speed, with clear ownership and outcome focus.

🏖️ Benefits

• Mindvalley is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, gender identity or expression, national origin, age, disability, marital status, sexual orientation, or any other legally protected status. • We are committed to creating a diverse and inclusive workplace and encourage applications from all qualified individuals.