Brand Manager

🕒 January 6

🐊 Florida – Remote

🐊 Florida – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💃 Brand Manager

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Modern.ai

WebsiteLinkedInAll Job Openings

11 - 50 employees

☁️ SaaS

🤖 Artificial Intelligence

🛍️ eCommerce

SaaS • Artificial Intelligence • eCommerce

Modern. ai is a SaaS data and analytics platform that helps brands and marketers centralize marketing and sales data, generate real-time insights, and optimize campaigns to improve ROI. The platform combines AI-powered features — including an AI advisory "Scorecard", conversational Modern Chat, and automated reports for advertising, cohorts, creative performance, and Amazon selling — with agency services to deliver strategic recommendations and execution. It integrates with major ad networks, e-commerce platforms (Shopify, Amazon), and analytics sources so businesses can track performance, analyze customer lifetime value, and optimize conversions from one dashboard.

📋 Description

• Serve as the primary point of contact for assigned wellness clients, leading strategic planning, cross-functional collaboration, and day-to-day communications. • Guide new client onboarding, including category research, product review, and marketing calendar setup. • Own and manage brand trackers, launch timelines, campaign documents, and weekly meeting agendas to ensure clear workflows and accountability. • Build and maintain strategic brand decks, positioning documents, go-to-market plans, and campaign recaps. • Partner with internal teams (creative, paid, lifecycle, influencer, affiliate, eCommerce, Amazon) to deliver holistic marketing solutions tailored to each brand’s goals. • Translate client input and performance data into actionable next steps, future planning, and creative refinement. • Lead the development and execution of seasonal marketing moments, new product launches, and promotional campaigns. • Coordinate messaging, creative, and digital strategy across all marketing channels, ensuring consistency with wellness category standards and brand voice. • Support integrated storytelling across influencer campaigns, sampling, affiliate, paid social, and email. • Conduct market research and trend forecasting to support client strategy in areas such as functional ingredients, supplement formats, and health-conscious consumer behaviors. • Monitor and report on performance KPIs across digital and retail campaigns, providing data-backed insights and recommendations for optimization. • Manage tasks, milestones, and internal workflows through project management platforms (e.g., Asana), ensuring projects remain on track and on time. • Draft creative and strategic briefs, define deliverables, and collaborate closely with design, content, and strategy teams. • Oversee sample coordination, product education materials, and asset delivery across campaigns and marketing initiatives. • Conduct quality control and final reviews of digital creative (web, email, paid, Amazon, etc.) to ensure brand compliance and regulatory accuracy for wellness products.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience). • 5+ years of experience in wellness, supplement, or health-related brand marketing—agency or consultancy experience strongly preferred. • Strong familiarity with wellness categories such as vitamins, nootropics, functional beverages, gut health, and adaptogens. • Excellent organizational skills with the ability to manage multiple clients, timelines, and cross-functional teams simultaneously. • Knowledge of FTC, FDA, and supplement marketing compliance standards a major plus. • Proficient in project management tools (e.g., Asana, Trello) and common workplace platforms (Google Workspace, Microsoft Office). • Exceptional communication skills—written, visual, and verbal—with experience presenting to clients and senior stakeholders. • Self-starter with a collaborative spirit and client-focused mindset.