Event Marketing Manager

November 4

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Momentive Software

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B2B • Non-profit • Software

Momentive Software is a provider of a comprehensive suite of software solutions tailored for nonprofits and associations. The company aims to streamline operations, enhance member and donor engagement, and drive impactful results for mission-driven organizations. Their offerings include tools for association management, fundraising, event management, learning management, and data analytics, allowing organizations to efficiently manage their financials and foster deeper community connections.

1001 - 5000 employees

🤝 B2B

🤝 Non-profit

📋 Description

• Lead development of company’s strategy for trade shows, industry events and customer events that differentiates the Momentive brand in the market. • Collaborate with cross-functional stakeholders to ensure alignment on priorities • Proactively evaluate events for participation, and recommend event calendar based on ROI • Secure space at approved events and manage all contracts & vendor relationships. • Execute event strategy, including all pre-planning, onsite management of medium and larger events, and post-event follow up to optimize ROI • Establish targets for event performance and report outcomes on a timely basis • Manage suppliers and partners, as required, including negotiating contracts, arranging hotels, renting equipment, setting up and breaking down exhibits, etc. • Coordinate tradeshow plans to maximize company exposure and produce leads aligned to company objectives and areas of focus • Prepare all company representatives for event participation to ensure cohesive execution of event plan, including pre-show, onsite and post-show processes; conduct pre-show meetings, provide comms packages, set expectations for participation, etc. • Manage budgets, including all aspects of event participations (e.g., exhibitor fees, sponsorships, equipment rentals, vendors, logistics, shipping, etc.) • Perform duties, as required, to facilitate the effective and efficient performance of the company’s events program • Motivate BDR and sales team and collaborate on effective event sales techniques, including lead tracking to ensure proper attribution • Create post-event recap reports to recommend continuous improvements for end-to-end events • Ensure regular knowledge and best practice sharing among internal and external team • Submit contracts, purchase orders and expenses on a timely basis and in full compliance with company policies • Support other company events, as needed

🎯 Requirements

• 3 to 5 years of experience in B2B environment, providing event management • Bachelor's degree required • Prior management of event applications and tools like Asana and Salesforce • Proficiency in event management tools, CRM software, and marketing automation platforms • Ability to meet deadlines, handle multiple tasks and work in fast-paced environment • Exceptional organizational skills and ability to manage multiple responsibilities simultaneously • Effective negotiator • Proven ability to execute event marketing strategies that drive business outcomes • Excellent communication, presentation, and leadership skills • Ability to work collaboratively with colleagues and staff to create a results-driven, team-oriented environment • Enjoys problem solving in real time: resourceful, dependable and organized • Knowledge and experience of associations and/or non-profits a plus • Experience working with senior executives a plus • Legally eligible to work in the country in which the position is located

🏖️ Benefits

• Medical, Dental & Vision Benefits • 401(k) Savings Plan with Company Match • Flexible Planned Paid Time Off • Generous Sick Leave • Inclusive & Welcoming Environment • Purpose-Driven Culture • Work-Life Balance • Commitment to Community Involvement • Employer-Paid Parental Leave • Employer-Paid Short-Term Disability • Remote Work Flexibility