Omnichannel Marketing Analyst

🔥 12 hours ago

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Logo of Mondelēz International

Mondelēz International

10,000+ employees

Founded 2012

👥 B2C

🛒 Retail

B2C • Retail • Food

Mondelēz International is a global leader in the snacking industry, well-known for its iconic brands like Cadbury, Oreo, and Toblerone. The company is involved in producing and marketing a wide range of chocolate, biscuits, candy, and other snacks, which are available to consumers across the world. Mondelēz is committed to corporate governance, sustainability, and making a positive impact on communities through initiatives in diverse areas like environmental sustainability and diversity, equity, and inclusion. The company operates in various sectors, including manufacturing, marketing, and supply chain management, and has a significant presence in multiple countries.

📋 Description

• Analyze monthly business performance and trends for our brands across all modalities and customers, highlighting opportunities and risks, then proactively executing deeper analysis to identify and understand the drivers • Support in year and further out business planning, including ad hoc data analysis via Digital Analytics Suite, Nielsen, Stackline and other data sources; general support of the annual omnichannel planning process. Includes execution and management of all online PPA initiatives. • Drive flywheel excellence in execution by leading monthly executional excellence forum, communicating the highest priority initiatives across assortment, content, activation and search and driving action to optimize Mondelez’ online presence • Act as primary Omni Content steward, building and maintaining strong connectivity with the HQ content team and driving visibility and execution of key initiatives with the omnichannel customer teams • Support Assortment (ePPA) and Activation initiatives, including MGD maintenance, assortment insight mining, HQ sample execution, & ad hoc as needed

🎯 Requirements

• Bachelor's Degree Required • Digital, shopper, trade or brand marketing experience a plus • 1-3 years of CPG experience • Comfortable managing with ambiguity and working in a role where the scope will change over time based on business needs • Knows how to get things done both through formal channels and informal network • Establishes partnerships with key internal support functions and stakeholders • Instills trust and credibility with partners to influence strategies and tactics • Strong, proactive communication skills • Capability/background in analytics and insights.

🏖️ Benefits

• health insurance • wellness and family support programs • life and disability insurance • retirement savings plans • paid leave programs • education related programs • paid holidays • vacation time

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