Social Media Manager – DTC

🕒 March 1

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Logo of My Amazon Guy

My Amazon Guy

501 - 1000 employees

Founded 2018

🛍️ eCommerce

🤝 B2B

🏪 Marketplace

eCommerce • B2B • Marketplace

My Amazon Guy is a full-service Amazon-focused e-commerce agency that helps brands grow their sales and solve marketplace problems through Seller Central management. They provide end-to-end services including Amazon PPC advertising, a 4-phase SEO/listing optimization process, A+ and Brand Store design, account troubleshooting and reinstatement, brand registry support, inventory and catalog management, analytics and reporting, and DTC marketing services beyond Amazon. The agency serves brands and Amazon sellers with audits, coaching, and ongoing platform optimization to drive traffic, conversions, and revenue.

📋 Description

• Lead the development and execution of DTC-focused social media strategies aligned with customer acquisition, retention, and revenue goals. • Provide leadership, direction, and coaching to the social media team to ensure consistent, high-quality output. • Oversee content planning, creation, scheduling, and publishing across platforms, including Instagram, Facebook, TikTok, YouTube, LinkedIn, and emerging channels. • Manage and optimize paid and organic social initiatives, tracking performance against DTC KPIs such as engagement, CTR, conversions, and ROAS. • Ensure brand consistency, strong storytelling, and high-quality community engagement across all social channels. • Coordinate the timely delivery of YouTube timestamps, WordPress content, and supporting creative assets. • Stay ahead of social and DTC trends, testing new formats, platforms, and growth strategies to improve reach and performance. • Collaborate closely with DTC managers, creatives, and marketing peers to align social strategies with broader campaigns and launches. • Drive accountability and workflow efficiency using Asana or other project management tools. • Lead team syncs, strategic planning sessions, and cross-functional meetings as needed.

🎯 Requirements

• 3+ years of proven leadership experience in social media management, preferably within a DTC brand, agency, or fast-paced growth environment. • Expertise in Instagram, Facebook, LinkedIn, TikTok, YouTube, and emerging platforms. • Strong creative and strategic thinking skills with a track record of delivering measurable growth. • Demonstrated ability to manage, mentor, and lead a team to achieve ambitious goals. • Skilled in balancing multiple projects and deadlines while maintaining quality. • Excellent communication, problem-solving, and organizational skills. • Solid understanding of paid and organic social media, including campaign development, analytics, testing, and performance optimization tied to business outcomes.

🏖️ Benefits

• 40 hours a week, 8 hours a day • Competitive salary base • Permanent WFH setup • Work schedule is in EST (Monday-Friday only) • Opportunities for professional development and career advancement

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