Social Media Manager, Content Strategist

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MyTalent.io

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 B2B

🏪 Marketplace

👥 HR Tech

B2B • Marketplace • HR Tech

MyTalent. io is a leading virtual assistant agency based in the German-speaking region, specializing in providing flexible and scalable support to businesses by connecting them with international virtual assistants. They offer various services, including administrative support, content creation, customer service, and marketing, enabling companies to enhance efficiency while reducing costs. MyTalent. io also supports prospective virtual assistants with guidance on registration, specialization, and building an online presence to thrive in this competitive field.

📋 Description

• Build and continuously maintain our Instagram and TikTok channels • Develop and implement a content strategy with clear goals (reach, community growth, and, prospectively, TikTok Shop) • Maintain a content calendar including topic planning and formats • Write texts in German: captions, hooks, short scripts for Reels and TikToks • Ongoing trend and competitor research in the DACH baby and family market (Germany, Austria, Switzerland) • Community management: comments, DMs, active interaction with the target audience • Brief an operational content editor (video editing, graphics) and, prospectively, UGC creators (mothers producing content for us) • Prospectively: build and manage creator and affiliate collaborations for our TikTok Shop

🎯 Requirements

• German at native or business-fluent level – mandatory • At least 1–2 years of experience building Instagram and TikTok accounts, ideally in lifestyle, baby, family, or mom-content areas • Strong understanding of the DACH market and specifically the target group of mothers aged 25–40 • Strategic thinker with a hands-on mentality – you not only plan but also execute • Confident user of Canva and CapCut; ideally experienced with scheduling tools such as Metricool or Later • Structured, clear communicator with strong self-organization; comfortable with Slack and Notion • Experience with TikTok Shop, creator outreach, or affiliate programs – a plus • Confident use of AI tools for content (HeyGen, ElevenLabs, ChatGPT)

🏖️ Benefits

• Flexible working hours • Long-term collaboration sought