Performance Media Analyst

🕒 May 27

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TADERA

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51 - 200 employees

TADERA provides software and integrated technology that improves the safety and fiscal position of airports. The company serves the Federal Aviation Administration, state aeronautics departments, and over 100 individual airports worldwide.

📋 Description

• Implement, set up and monitor campaigns on platforms such as Meta, Google, TikTok, LinkedIn and other channels • Prepare daily, weekly and monthly reports with performance analysis • Perform daily controls of pacing, spend and metrics • Identify optimization opportunities and propose campaign adjustments • Ensure quality of campaign setup, tracking and delivery • Support the senior team with client-related routines

🎯 Requirements

• Bachelor's degree in Advertising, Marketing or related fields • Proven experience at an advertising agency working in media performance • Good knowledge of major media platforms (Meta Ads, Google Ads, etc.) • Strong experience preparing reports and daily controls • Intermediate to advanced knowledge of Excel or Google Sheets • Strong analytical skills and ability to interpret metrics (CPA, ROAS, CTR, CPM, etc.) • Organized, autonomous and detail-oriented • Experience in client/partner meetings and interactions (a plus) • Experience presenting reports (a plus) • Google Ads and Meta Blueprint certifications (a plus) • Knowledge of GA4 and visualization tools (Looker Studio, Power BI) (a plus)

🏖️ Benefits

• Health insurance • Dental plan • Monthly home office stipend • Meal/food allowance via PicPay (one-time upfront credit) • Transportation voucher • WellHub • Group life insurance • Birthday day off • Platforms for career development and education