Digital Marketing Intern

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🕒 April 1

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Badlands Technologies

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2023

💼 Consulting

📦 Logistics

🚀 Aerospace

Consulting • Logistics • Aerospace

Badlands Technologies is a Software Engineering Consultancy specializing in providing expert software solutions for the charter aviation industry. The company focuses on understanding clients' unique needs to develop custom software solutions that enhance efficiency, safety, and performance. Their expertise extends to flight scheduling and navigating Transport Canada flight and duty regulations, combining advanced software engineering with industry-specific knowledge to deliver high-quality solutions for the aviation sector.

📋 Description

• Full funnel buildout: Identification and implementation of customer segments and ideal actions • Evergreen email content written, designed, and executed (weekly emails to keep subscribers and paying customers engaged) • Outlined customer journey and touch points per segment • Lead magnet creation • Email automation strategy and set up: Developed email automations for both subscribers and paying customers • Monthly newsletter, a roundup of our blog articles and podcast as well as new product/feature launch communications, news & updates • Record, edit and share new product/feature launch videos • Write and promote new product/feature launches, news & updates in emails and dedicated landing pages • Podcast strategy and execution: Create an independent podcast brand under the umbrella brand of Namaste.fit • Create a list of potential guest speakers and manage outreach • Schedule the podcast • Edit the post-production • Promote on social media - teaser pre-interview, snippet post-interview • Re-purpose transcript into blog article and highlights into social posts • Social media marketing: Five organic posts a week created and scheduled • Execution and optimization of social campaigns tied to content themes - content to either be around lead magnet content or seasonal discounts and driving listeners/speakers on the podcast • Website optimizations: Create and test different lead magnets for sign-ups • Develop product walkthrough and explainer video recordings • Write new feature release notes and announcements

🎯 Requirements

• Someone who is willing to roll up their sleeves, get a horizontal exposure across marketing verticals and be a part of a movement to make this world a happier and more successful place would be an ideal candidate for this role. • You will have to be passionate about helping others as this is our main goal.

🏖️ Benefits

• This job is funded by the Government of Canada's Student Work Placement Program (SWPP).