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E-Commerce Manager – Campaigns & Promotions

🕒 September 22

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

🗣️🇩🇪 German Required

Where this job comes from

Posted on NATURTREU's careers page, not through a job board

First seen by Remote Rocketship September 22

Still open on NATURTREU's site. Checked 4 hours ago.

Logo of NATURTREU

NATURTREU

11 - 50 employees

🏥 Healthcare

🧘 Wellness

🍽️ Food & Beverage

Healthcare • Wellness • Food & Beverage

NATURTREU is a company that specializes in the development of plant-based nutritional supplements that are holistic, natural, and sustainable. Their products are designed to meet specific health and wellness needs without the use of chemical additives or fillers. Each product is created according to the latest scientific standards, ensuring optimal ingredient selection and dosage for effective results. The brand emphasizes its commitment to remaining true to nature.

📋 Description

• Own the D2C online shop’s entire campaign and promotions calendar, from planning and execution through performance measurement • Decide on campaign timing, offers, and channels for new and existing customers • Brief and coordinate the CRM, CRO, merchandising, content/creative, social, and performance teams through to go-live • Ensure a consistent campaign experience across the shop, newsletter, app, social, and paid channels • Align brand campaigns with the overall planning and leverage synergies • Plan and manage campaigns and offers in the NATURTREU app • Coordinate app and shop campaigns to avoid cannibalization • Plan and manage product launch campaigns, including launch offers, channel mix, and landing pages • Coordinate with Category/Product teams on availability, positioning, and launch dates • Evaluate product launches and incorporate learnings into the launch playbook • Build a KPI dashboard covering revenue, margin after discounts, orders, AOV, new-customer share, CAC, repeat purchase rate, and channel contribution • Conduct regular campaign reviews and derive optimization measures • Coordinate with the Data team on the DWH, Admetrics, Shopify, Klaviyo, and KPI definitions • Plan package inserts, including offer logic and performance measurement • Optimize campaign and performance marketing landing pages with the CRO team • Support lead generation, pricing, offers, bundle strategy, and the integration of the online shop with organic social media • Report to the Head of E-Commerce

🎯 Requirements

• Proven experience planning and managing D2C or e-commerce campaigns end to end • Confident briefing and coordination experience with CRM, CRO, content, social, and performance teams • Strong affinity for KPIs, dashboards, and data-driven recommendations • Knowledge of Shopify, CRM systems, and common marketing tools such as Klaviyo • Experience in project management and the ability to independently prioritize multiple concurrent campaigns • Ability to formulate complex campaign briefs clearly and concisely • Interest in the effective use of AI tools for campaign planning and analysis • Fluent German • English language skills are an advantage

🏖️ Benefits

• 100% remote within Germany • Up to 90 days per year of working remotely from another EU country • Flexible working hours within core availability hours • 30 days of annual leave • Company pension plan based on ETFs • Access to professional coaching, sessions, and content focused on mental health and personal well-being through OpenUp • Employee discount on NATURTREU products • Summer and Christmas parties • Opportunities for professional and personal development

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