Director, Mid-Market & SMB Sales – Gracenote Division

🔥 5 minutes ago

🇲🇽 Mexico – Remote

💵 $185k - $344k / year

⏰ Full Time

🔴 Lead

🤑 Sales

👻 Ghost score 0%

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Nielsen

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1923

📱 Media

📣 Marketing

💰 Post-IPO Debt on 2023-02

Media • Data Analytics • Marketing

Nielsen is a global measurement and data analytics company that provides audience measurement and media metrics solutions across various platforms. They offer cross-media measurement services spanning TV, digital, streaming, and audio for more precise media planning and marketing optimization. Nielsen's flagship product, Nielsen ONE, integrates these services to deliver a comprehensive view of audience habits and preferences. Additionally, they offer insights and tools for understanding consumer behavior and optimizing marketing strategies, backed by a robust data infrastructure including big data and panel methodologies. Nielsen also champions diversity and inclusion, emphasizing a culture supported by a diverse workforce and numerous business resource groups.

📋 Description

• Steward the Mid-Market & SMB market segment 3–5 year business plan • Own quarterly and annual revenue targets for the team and individual sales professionals • Transform and grow a one-to-many selling motion via SaaS and modern e-commerce sales approaches • Drive revenue growth • Identify new client prospects in new markets • Contribute to standardized rate card pricing structure • Collaborate with Marketing on digital sales campaigns to drive leads, track progress, and convert sales • Spearhead cross-functional collaboration between Marketing, Product, and Customer Care • Build the commercial strategic Mid-Market & SMB vision based on industry knowledge, client needs, and internal feedback • Define and execute the global commercial strategy and roadmap • Lead the Mid-Market & SMB Sales Team • Lead key commercial initiatives to drive focused growth across products and go-to-market • Implement improvements within the commercial group to support efficient growth • Partner with Customer Success and Product to ensure client satisfaction • Connect Product and Commercial organizations to support commercial needs and translate feedback into product strategy and roadmap • Collaborate with Marketing and Finance to meet financial and market KPIs • Review the competitive landscape and user feedback to improve product features and identify product or feature opportunities

🎯 Requirements

• Proven track record of revenue goal setting and target attainment • Experience building a commercial vision and plan • Experience managing an SMB sales team in a fast-paced and ever-changing environment • E-commerce or SaaS sales experience • Experience forecasting and reporting commercial metrics such as revenue, growth, churn, and conversion • 5+ years in commercial management • Extensive experience in the SMB market • Operational experience with Salesforce • Ability to bring simplicity and structure to ambiguous problems with multiple external and internal stakeholders

🏖️ Benefits

• Comprehensive health and wellness plans • 401(k) with a Nielsen company match • Generous paid time off policy • Company-provided vehicle (depending on the role) • Discretionary incentive/bonus eligibility (depending on the role) • Potential eligibility for bonuses, equity, or other incentives