CRO Specialist

Likely ghost job

🕒 May 12

💃 Latin America – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Conversion Rate Optimizer (CRO)

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Logo of NIR-YU

NIR-YU

201 - 500 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

NIR-YU is a company dedicated to empowering small and medium enterprises (SMEs) by providing tailored nearshore staffing solutions. They focus on strategic recruitment of skilled nearshore professionals, offering cost-plus pricing for transparency and affordability. Their services include staff augmentation, staff leasing, talent acquisition, and employer of record (EoR), aimed at helping SMEs gain access to a skilled workforce from Latin America. By facilitating the hiring of remote talent and ensuring compliance with local regulations, NIR-YU allows businesses to enhance their teams with English-speaking professionals, optimize costs, and focus on growth strategies without the burden of setting up foreign entities.

📋 Description

• Conduct in-depth audits of client Shopify stores, analyzing user behavior and identifying friction points in the customer journey • Develop and implement data-driven CRO strategies and testing plans to improve conversion rates, average order value, and overall site engagement • Utilize and implement Shopify apps and other third-party tools to enhance store functionality and user experience • Design, execute, and analyze A/B and multivariate tests on product pages, checkout flows, landing pages, and other key pages • Create and implement upselling and cross-selling strategies on e-commerce sites • Analyze KPIs and provide regular reports and insights to clients and internal teams, translating complex data into actionable recommendations • Collaborate with marketing, design, and development teams to ensure a cohesive and high-performing digital experience • Stay current with trends, technologies, and best practices in conversion rate optimization and the Shopify ecosystem

🎯 Requirements

• Fluent in English with excellent written and verbal communication skills • Proven experience as a CRO Specialist, specifically with a focus on Shopify and e-commerce platforms • Strong analytical skills with the ability to interpret data from tools like Google Analytics, heatmaps (ex: Microsoft Clarity), and session recordings to derive actionable insights • Experience in implementing and optimizing Shopify apps for conversion purposes • In-depth knowledge of upselling, cross-selling, and other psychological principles of e-commerce • Solid understanding of user experience (UX) and user interface (UI) design principles • Experience with A/B testing platforms (e.g., VWO, Optimizely, or others) • Familiarity with and understanding of AI-powered tools for data analysis, A/B testing, and personalized customer experiences • Full-time availability, 40 hours per week • Availability to work 9:00 AM–6:00 PM in the specified time zone (e.g., PST/EST)

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