Northern Trust
10,000+ employees
Founded 1889
💸 Finance
🏦 Banking
🏢 Enterprise
Finance • Banking • Enterprise
Northern Trust is a trusted financial advisor known for its commitment to service, expertise, and integrity. The company provides financial services to a diverse range of clients including family offices, financial advisors, corporations, and nonprofits. With a focus on integrated trading solutions and insights into economic challenges, Northern Trust offers a comprehensive range of services tailored to the needs of various financial entities. It also emphasizes research and client engagement to help shape economies and optimize fund operations. Founded in 1889, Northern Trust continues to build on its reputation as a leader in the finance industry.
Fractional Media & Web Analytics Manager – 20 hrs/week
Job not on LinkedIn
🕒 May 17
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Northern Trust
10,000+ employees
Founded 1889
💸 Finance
🏦 Banking
🏢 Enterprise
Finance • Banking • Enterprise
Northern Trust is a trusted financial advisor known for its commitment to service, expertise, and integrity. The company provides financial services to a diverse range of clients including family offices, financial advisors, corporations, and nonprofits. With a focus on integrated trading solutions and insights into economic challenges, Northern Trust offers a comprehensive range of services tailored to the needs of various financial entities. It also emphasizes research and client engagement to help shape economies and optimize fund operations. Founded in 1889, Northern Trust continues to build on its reputation as a leader in the finance industry.
📋 Description
• Own TapClicks setup and dashboards; automate, standardize, and QA reporting for media KPIs, conversion trends, and ROI across clients. • Deliver actionable insights for planning, optimizations, Monthly Web Ops (top pages, CRO snapshot, behavior trends), and QBRs. • Lead GA4/GTM architecture, audits, and ongoing QA; implement and troubleshoot tags, pixels, and integrations. • Own the CRO roadmap; design, run, and analyze A/B and multivariate tests across ads, landing pages, and funnels. • Perform deep-dive analysis to identify performance drivers and growth opportunities; translate findings into clear, client-ready recommendations. • Establish and enforce QA for tags, dashboards, reports, and GA4 events; validate tests pre-launch. • Present analytics insights, CRO results, and testing roadmaps in client meetings and QBRs; align with media strategy.
🎯 Requirements
• Bachelor’s degree in Marketing, Business, Data Analytics, or related field. • 4+ years in analytics/CRO/digital marketing with a focus on measurement and optimization. • Proficiency with GA4 and GTM; hands-on with media platforms (Google Ads, Meta, LinkedIn). • Strong CRO knowledge and A/B testing methodologies. • Advanced Excel/Google Sheets (pivots, lookups); familiarity with SQL/scripting. • Experience with data viz tools: TapClicks, Looker Studio, Power BI; BigQuery a plus. • Familiar with attribution models and CRM/web integrations. • Exceptional client-facing communication and presentation skills. • Relevant certifications (Google Analytics, Google Ads, Meta Blueprint).
🏖️ Benefits
• Competitive Rates • Flexible work to promote work-life integration • Remote-first or hybrid flexibility • Asynchronous work • Supportive Operations Team • Opportunity to collaborate with top industry talent!
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