Growth CRM Lead

Job not on LinkedIn

🔥 0 minutes ago

🇷🇴 Romania – Remote

⏰ Full Time

🟠 Senior

🏆 Customer Success

👻 Ghost score 25%

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Logo of Endure Capital

Endure Capital

1 - 10 employees

Founded 2015

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Endure Capital is a healthcare provider that specializes in innovative treatments and personalized care for various health concerns including weight loss, low testosterone, sexual performance enhancement, hair health, and diagnostic services. Their approach includes access to expert clinicians, precise diagnostics through blood tests, and ongoing clinical support, ensuring that treatments are clinically proven and tailored to individual needs. With a focus on user-friendly experience, they also offer free discreet delivery and a comprehensive app for tracking health progress and managing treatments.

📋 Description

• Spearhead growth initiatives within Numan's lifecycle marketing function • Own and optimise lead conversion performance, including abandoned basket experimentation, retargeting campaigns, and new patient approval recovery • Develop and execute cross-sell and upsell programmes based on behavioural data and clinical relevance • Build and improve growth loops throughout the funnel, maximising referral programme performance and developing new referral capabilities • Drive incremental revenue through segmented promotional campaigns while protecting margin and long-term value • Lead test-and-learn initiatives across the full funnel • Partner with Data and Analytics to measure, report, and act on campaign performance, revenue contribution, and ROI • Use segmentation and behavioural insights to deliver personalised communications at scale • Collaborate with Paid Media, Product, and Commercial teams to coordinate lifecycle and paid channels • Champion experimentation and continuous improvement in CRM, growth marketing, and lifecycle trends • Manage growth projects from planning through execution, ensuring timely delivery and alignment with commercial goals • Own CRM growth performance across email, SMS, push, and direct mail • Work with Performance Marketing on retargeting strategies to drive revenue and long-term value

🎯 Requirements

• Proven experience in CRM, lifecycle, or growth marketing roles with a strong track record of driving measurable revenue impact • Sharp commercial acumen and ability to connect campaign decisions to margin, LTV, and business outcomes • Hands-on experience with lead nurture, abandoned basket, and retargeting programmes across owned and paid channels • Experience designing and optimising cross-sell, upsell, and referral programmes at scale • Technical fluency in CRM platforms such as Customer.io, Braze, or Klaviyo, including campaign setup, QA, and automation logic • Strong analytical mindset and ability to translate data into actionable growth hypotheses • Experience developing segmentation strategies and personalised communications that protect value for high-LTV segments • Excellent project management skills, with ability to manage multiple campaigns and stakeholders simultaneously • Exceptional communication and collaboration skills, comfortable influencing across teams including Paid Media and Product • Proactive, results-driven mindset and comfort operating in a fast-moving, commercially driven environment

🏖️ Benefits

• Share options • 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan) • Health insurance with Vitality • Electric car salary sacrifice scheme with Octopus • Enhanced maternity and parental leave • A day off on your Birthday • Nursery benefit provided by YellowNest • Employee assistance programme, including access to therapy, financial planning and discounts • Generous pension, including employee and employer contributions • Flexible working options, including a dog-friendly office in Farringdon • Personal training and development budget via Learnerbly • Wellhub membership, giving access to over 2,000 locations in the UK • Cycle to work scheme • Season ticket loan • Discount on Numan products for friends and family • Paid volunteering days • An additional 2 weeks off once you reach your 5th anniversary with Numan

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