Technical Product Marketer, Enterprise

September 29

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Octopus Deploy

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SaaS • Enterprise • B2B

Octopus Deploy is a leading continuous deployment platform designed to simplify complex software deployments across multi-cloud, hybrid, and on-premises environments. With features like tenanted deployments, runbooks for automating operations tasks, and integrations with popular tools like GitHub, Azure DevOps, and Jenkins, Octopus Deploy streamlines the deployment process and ensures reliability with rollback capabilities. Trusted by over 352,000 DevOps engineers and software teams, it provides built-in multi-tenancy support, governance features such as role-based access control, and a user-friendly interface for managing container deployments. Octopus Deploy aids DevOps teams in improving their deployment processes through metrics and insights, promoting consistent and risk-free software delivery. It is a comprehensive solution for teams seeking to enhance their deployment automation and capability.

201 - 500 employees

Founded 2012

☁️ SaaS

🏢 Enterprise

🤝 B2B

💰 $172.5M Series A on 2021-04

📋 Description

• Build Octopus’s story for Continuous Delivery at Scale and drive market leadership in the DevOps space • Own Go-To-Market (GTM) strategy and execution for enterprise segments and high-impact product launches end-to-end • Research how customers and target personas think about commercial vs. DIY options and share findings to shape GTM activities • Draft clear messaging that highlights Octopus’s business value for different enterprise audiences (decision makers, influencers, users) • Create marketing content (articles, videos, demos, press releases, case studies) with guidance from DevRel and Product teams • Partner with Digital and Field Marketing to deliver demand and lead generation campaigns and report on pipeline, win rates, and adoption • Collaborate with Product and Sales to incorporate customer insights into product roadmap updates and sales campaigns • Manage analyst and media briefings (e.g., Gartner, Forrester) to support vendor ratings and publicity opportunities • Work cross-functionally across Marketing, Product & Engineering, and Revenue teams

🎯 Requirements

• Multiple years of experience in enterprise software product marketing, including SaaS products • Experience with several tier 1 launches • Experience positioning technical solutions that improve organizational productivity, ideally related to software development • Experience creating sales messages for enterprise sellers and account-based campaigns • Experience developing targeted communication and presenting solution value for specific personas • Experience developing go-to-market strategy (product, positioning, promotion, pricing) informed by market, competitive, and customer insights • Experience leading cross-functional projects and engaging with stakeholders across functions • Self-driven and able to work in a distributed environment, including flexible hours and global travel • Must be located on the US West Coast (PST/MST)

🏖️ Benefits

• Minimum of 25 days annual leave • Up to 10 days of paid sick and carers leave • 12 weeks of fully paid parental leave with flexible return options • Generous health care (100% individuals, 75% dependents) • Dental and vision • 401K matching • Stock options • Remote-first work (remote position based in the US) • Global travel for role and team meet-ups