Developer Marketing Manager

🕒 August 21

🇮🇱 Israel – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🖥 Software Engineer

👻 Ghost score 20%

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Logo of okoora

okoora

51 - 200 employees

💸 Finance

💳 Fintech

🤝 B2B

Finance • Fintech • B2B

Okoora is a fintech company that empowers businesses to better manage their currency operations through advanced technology. As the creator of Automated Business Currency Management (ABCM™), an AI-powered, cloud-based Currency OS, Okoora simplifies the complexities of planning, executing, and managing cross-border currency transactions. Their solutions streamline financial processes, reduce currency risk, and allow organizations to handle payments in over 100 currencies while providing real-time insights into currency trends and risk management strategies.

📋 Description

• Define and execute the developer marketing strategy for Okoora Build • Identify developer, founder, product, and builder audiences • Plan and execute product, feature, and community launches • Create tutorials, demos, templates, guides, videos, walkthroughs, and use cases • Build programs across GitHub, Hacker News, Reddit, X, LinkedIn, developer communities, and technical platforms • Develop relationships with developers, creators, technical influencers, founders, and community leaders • Create hackathons, workshops, meetups, build challenges, and live build sessions • Collaborate with Product and Development to improve messaging, onboarding, activation, and adoption • Identify user drop-off points and improve time-to-first-build • Build growth loops encouraging users to return, share, publish, and invite others • Use AI daily for research, content creation, campaign development, experimentation, production, and analysis • Measure acquisition, activation, builds created, retention, sharing, community growth, product adoption, and commercial progression • Report directly to Okoora’s Founder and CEO • Work closely with Product and Development • Travel to Israel, developer events, conferences, hackathons, and community activities as needed

🎯 Requirements

• Experience in developer marketing, developer growth, technical product marketing, Developer Relations, community-led growth, or product-led growth • Experience marketing APIs, developer tools, infrastructure, platforms, cloud products, fintech products, or technical software • Strong understanding of developer audiences and technical adoption journeys • Experience with product launches and technical content • Experience working directly with Product and Development teams • Understanding of product funnels, activation, retention, and adoption • Ability to explain complex technical capabilities clearly and credibly • Strong English writing, communication, and presentation skills • Practical experience using AI tools as part of daily work • Highly creative, curious, energetic, and hands-on approach • Ability to work independently without relying on a large team • Experience in developer tools, API platforms, cloud infrastructure, AI platforms, low-code or no-code, open source, fintech infrastructure, payments APIs, embedded finance, or PLG is a strong advantage • Technical background is valuable, but this is a marketing role • Must be based in Israel or remote within EMEA

🏖️ Benefits

• Remote work option within EMEA • Travel opportunities to Israel, developer events, conferences, hackathons, and community activities

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