Business Intelligence Analyst

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🕒 May 5

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Logo of Optimal

Optimal

201 - 500 employees

📱 Media

🤝 B2B

Media • B2B

Optimal is a mission-critical digital marketing and media agency that combines proprietary audience data, proprietary technology, and performance-focused marketing solutions to drive measurable results across digital advertising, paid media, SEO, and audience analytics. Optimal partners with brands and organizations across consumer, entertainment, healthcare, public affairs, and B2B markets to increase conversions, lower acquisition costs, and optimize campaign ROAS through data-driven strategies and creative execution.

📋 Description

• Explore product and customer data to uncover insights that influence decisions • Partner with teams across the business to answer questions, help them understand their data needs, and guide priorities • Build dashboards and reports that enable team to self-serve and make informed decisions • Write SQL to dig into data and make sense of it • Help keep our data accurate, reliable, and easy to work with • Support our data warehouse and pipelines so everything runs smoothly • Use tools (including AI) to work faster and uncover better insights • Help build a strong data culture by making data more accessible and understandable

🎯 Requirements

• 3+ years experience in a BI, data analyst, or similar role • Strong SQL skills and confidence working with relational databases • Experience with BI / dashboard tools (e.g. Holistics, Tableau, Power BI, Metabase) • Understanding of data pipelines / ETL processes • Familiarity with working in a cloud data warehouse environment (e.g. Snowflake is a plus) • Someone who is proactive, curious, and a strong communicator who can translate data for non-technical audience • Experience using AI tools to speed up analysis and uncover insights faster

🏖️ Benefits

• Competitive salary + Employee Share Option Plan (ESOP) to help you benefit from the long-term success of the company • Annual wellbeing allowance and support • Annual learning and development support • Home office set-up • An additional day off on your birthday • Opportunities for professional growth and development • Enhanced parental leave for primary and secondary caregivers • The chance to have an impact and be part of a high performing team • Flexible and remote-first working (our HQ is based in Wellington, NZ, but this role can be based anywhere in New Zealand or Australia)

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