Regional Practice Marketing Manager

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November 7

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Orthodontic Partners

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Orthodontic Partners offers an orthodontist-led, doctor-centered orthodontic support organization designed to improve established, well-led practices. With the industry's top leaders in practice efficiency, we aim to be a beacon of strength in an industry undergoing substantial change.

201 - 500 employees

💰 Private Equity Round on 2019-11

📋 Description

• Serve as the primary point of contact between the OP marketing team, regional leaders, and practices. • Lead marketing onboarding for new practices, including training on key marketing playbooks. • Own and lead structured onboarding processes for Marketing Coordinators and Practice Managers. • Manage and execute key marketing projects such as rebrands, new associate onboarding, location closures, and SEO projects. • Coach Marketing Coordinators to strengthen referral outreach and drive new patient growth in line with practice goals. • Lead building and execution of practice campaign strategies to support growth. • Regularly share performance updates with practices, identifying opportunities to improve marketing results. • Coordinate pilots of new marketing tactics, providing reporting and documenting best practices. • Produce or coordinate creative content such as press releases, website content, landing pages, and ads. • Manage marketing expenses and budgets; support practices in optimizing local spend for ROI.

🎯 Requirements

• Bachelor’s Degree or equivalent, relevant experience. • Highly organized and detail oriented • Basic to intermediate proficiency with Outlook suite, Illustrator, etc.

🏖️ Benefits

• Orthodontic Partners is an equal opportunity workplace