Outbound Marketing Manager

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $155k - $184k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Oscilar

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2021

💳 Fintech

🏦 Banking

📋 Compliance

Fintech • Banking • Compliance

Oscilar is a risk management platform that focuses on fraud defense, credit underwriting, onboarding risk, and AML compliance for financial institutions. Through its advanced AI Risk Decisioning™, Oscilar enables organizations to make faster and more intelligent risk decisions, monitor customer journeys, and ensure regulatory compliance seamlessly. Oscilar's platform provides comprehensive analytics and proactive detection capabilities, tailored to meet the unique risk needs of banks, fintechs, and credit unions.

📋 Description

• Own outbound pipeline generation for new ICP verticals: Fraud, Disputes & Chargebacks, AML/Compliance • Design multi-channel outbound sequences across email, cold call, and LinkedIn • Build and execute campaigns on behalf of BDRs and AEs — you run the plays, they run the conversations • Develop and test ICP-specific messaging, value props, and objection handling for each vertical • Run continuous experiments on intent signals, enrichment sources, and targeting criteria to find what converts • A/B test email copy, subject lines, send times, call scripts, and LinkedIn messaging at volume • Build experiment frameworks that generate statistically meaningful results fast • Kill what doesn’t work quickly. Double down on what does. • Design and execute direct mail campaigns to break through to hard-to-reach prospects • Wire together the outbound stack: Clay → HubSpot → Salesforce → Outreach / HeyReach / Nooks • Own outbound messaging end-to-end: write, test, and iterate on all campaign copy • Launch outbound campaigns into new ICP verticals where Oscilar has no existing playbook • Partner with BDRs on daily outbound execution and follow-up workflows

🎯 Requirements

• 3–7+ years in B2B outbound marketing, growth marketing, or demand generation • Proven experience building outbound programs that generate qualified pipeline — not just “leads” • Hands-on across email sequencing, cold calling workflows, and LinkedIn outreach • Track record of launching campaigns into new markets or verticals from scratch • Deep fluency with the modern outbound stack: Clay, Outreach, HeyReach, Nooks, Cargo, HubSpot, Salesforce • Can connect systems via custom API endpoints and integrations — not just native connectors • Experience using AI tools (Claude, ChatGPT, or similar) to automate research, personalization, or campaign workflows • Comfortable with data — can write basic queries, build enrichment workflows, and debug integrations • Strong writer who can craft compelling cold outbound copy that gets replies • Can develop differentiated messaging for technical and executive personas in financial services • Hands-on experience designing and executing both physical and digital direct mail campaigns • Understand how to coordinate mail with outbound sequences for maximum impact • Have managed vendors, budgets, and fulfillment for mail programs • Bonus: Marketing to financial institutions, fintechs, or regulated industries • Bonus: Experience at a company in the $5M–$50M ARR scaling phase • Bonus: Built or managed AI-powered outbound workflows (AI SDRs, automated personalization, agent-based research) • Bonus: Familiarity with MCP (Model Context Protocol) connectors or building custom GTM integrations • Bonus: Background in fraud, compliance, or risk management industries.

🏖️ Benefits

• Offers Equity