Digital Marketing Specialist

🕒 October 23, 2025

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Outsourcey

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2024

🤝 B2B

🛍️ eCommerce

B2B • eCommerce • IT outsourcing

Outsourcey is a leading remote staffing agency specializing in connecting businesses with skilled offshore talent. They simplify the outsourcing process for companies ranging from startups to Fortune 500 firms, offering flexible staffing solutions without long-term contracts or setup fees. By leveraging a vast network of qualified professionals, Outsourcey helps clients reduce operational costs while improving efficiency and scalability, ensuring that businesses can effectively meet their project demands across various industries.

📋 Description

• Research and write high-quality blog posts and SEO-optimised content using a combination of research, creativity, and AI-assisted tools. • Create and manage Digital PR content to earn backlinks and increase domain authority. • Use SEMRush and Ahrefs to support keyword strategy and content optimisation. • Collaborate with the SEO team on content calendars, topic ideation, and competitive research. • Develop and schedule organic social media posts (LinkedIn, Meta, etc.) in line with client tone and goals. • Use AI tools where appropriate to brainstorm ideas or improve clarity and flow — always ensuring a natural, human voice. • Monitor engagement and assist in compiling monthly performance insights. • Write and refine ad copy for Meta Ads and Google Ads campaigns. • Support the creative testing process (A/B ad variations, headlines, CTAs). • Ensure ad content is aligned with campaign strategy and brand positioning. • Update and manage client assets in Trello, Slack, and Google Workspace. • Design simple visual assets in Canva (social tiles, banners, thumbnails). • Coordinate approvals, ensure deadlines are met, and maintain organised task boards. • Work collaboratively with the team to continuously improve processes and content efficiency through responsible AI use.

🎯 Requirements

• 2+ years of experience in content, digital marketing, or social media roles. • Strong writing and editing skills for blogs, SEO copy, and social media content. • Experience with: Trello, Slack, Google Workspace, LinkedIn, Meta Business Suite, Notion, HubSpot • Working knowledge or comfort with AI tools (e.g. ChatGPT) • Previous experience in an agency environment (nice-to-have). • Understanding of SEO principles and keyword optimisation (nice-to-have). • Familiarity with Google Ads, Canva, WordPress, MailChimp, SEMRush, Ahrefs (nice-to-have). • Understanding of content analytics (GA4, Meta Insights, LinkedIn Analytics) (nice-to-have).

🏖️ Benefits

• Competitive salary • Opportunity to shape the HR function of a rapidly growing BPO. • Work closely with a team of industry leaders who have successfully scaled BPOs in the past. • Career growth and development opportunities.