
51 - 200 employees
Founded 1998
💄 Beauty
🛒 Retail
🛍️ eCommerce
💰 Private Equity Round on 2022-01
Beauty • Retail • eCommerce
Pacifica Beauty is a company that specializes in the production and sale of a wide range of beauty and personal care products. Their offerings include skincare, haircare, bath and body products, fragrance, and makeup. The company emphasizes vegan and cruelty-free ingredients across its collections, such as vegan collagen and aromatherapy-inspired scents. Pacifica Beauty also engages customers with quizzes to help them find suitable products and promotes various benefits like free gifts on purchases over a specified amount and a loyalty rewards program. They market special offers and seasonal sales, offering products like serums, perfumes, and personal care kits at discounted rates.
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51 - 200 employees
Founded 1998
💄 Beauty
🛒 Retail
🛍️ eCommerce
💰 Private Equity Round on 2022-01
Beauty • Retail • eCommerce
Pacifica Beauty is a company that specializes in the production and sale of a wide range of beauty and personal care products. Their offerings include skincare, haircare, bath and body products, fragrance, and makeup. The company emphasizes vegan and cruelty-free ingredients across its collections, such as vegan collagen and aromatherapy-inspired scents. Pacifica Beauty also engages customers with quizzes to help them find suitable products and promotes various benefits like free gifts on purchases over a specified amount and a loyalty rewards program. They market special offers and seasonal sales, offering products like serums, perfumes, and personal care kits at discounted rates.
• Manage relationships across creator and influencer platforms (e.g., TikTok Shop, Levanta, CreatorIQ, Shopify affiliates or similar) • Identify, vet, and onboard creators aligned with brand voice and campaign goals • Build and execute creator campaigns from brief to content review to performance recap • Track creator performance and content licensing opportunities (Spark Ads, organic-to-paid conversion, whitelisting) • Cultivate creator relationships beyond the campaign brief, including coordinating and attending in-person touchpoints such as coffee meetings, meals, and brand social events to build authentic, long-term partnerships • Own day-to-day community engagement across brand social channels (comments, DMs, community interaction) • Execute social strategy aligned with broader brand and marketing goals • Monitor trends and proactively suggest campaign or community opportunities • Monitor and respond to reviews across platforms (e.g., Google, Sephora, Ulta, Amazon, Trustpilot) • Flag recurring product or customer service themes to relevant internal teams • Maintain brand voice and tone across all public-facing responses • Coordinate logistics for brand events, activations, and creator collaborations (in-person and virtual) • Attend and support NYC-based events, pop-ups, and creator meetups as needed • Partner cross-functionally with marketing, PR, and product teams to align event strategy with broader campaigns • Own content strategy and capture at brand events and activations, from shot lists to on-site production, ensuring content is optimized for social and community channels
• 5+ years of experience in social media, community management, or influencer/creator marketing • Must live in the NYC area • Extremely organized, with strong attention to detail and the ability to manage multiple campaigns and deadlines simultaneously • Hands-on experience with creator platforms and affiliate/licensing tools • Strong writing skills and an ear for brand voice across different channels and audiences • Experience with review/reputation management platforms • Data-curious: comfortable pulling basic performance metrics and translating them into next steps • Event planning and cross-functional event collaboration experience, in-person or virtual • Experience producing or overseeing content at live events (photo/video capture, real-time posting, recap content) • A collaborative, low-ego approach — this role works closely with cross-functional teams • Ability to travel to and attend NYC-based events and corporate meetings, plus periodic travel outside the NYC area for company business (typically 4+ times per year) • Ability to work hybrid in the NYC area as needed
• Competitive salary and benefits package. • Opportunities for professional growth and development. • Employee discounts on Pacifica Beauty products. • A supportive and inclusive work culture that values diversity, creativity, and innovation. • Meaningful work that makes a positive impact on people and the planet.
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