Product Owner – Virtual Events

13 hours ago

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Packt

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Education • AI • Software Development

Packt is a global technical learning content provider, founded in Birmingham, UK. The company offers a wide array of resources including books, e-books, audiobooks, and video courses, catering to IT professionals who seek to gain expertise in emerging technologies or enhance their skills in established tools. Packt's portfolio covers various topics such as machine learning, cybersecurity, and web development, featuring contributions from groundbreaking authors. Additionally, they provide an AI Assistant as part of their digital books and have a commitment to supporting open-source projects through their royalty scheme.

201 - 500 employees

Founded 2004

📚 Education

📋 Description

• Define and maintain the product charter, including value propositions, target audiences, and success metrics. • Use analytics, feedback, interviews, and journey mapping to identify user needs and friction points. • Translate insights into improvements in event formats, content flow, interactivity, and overall experience. • Build the analytics layer and run structured experiments (A/B, multivariate) to optimize format, timing, and pricing. • Maintain awareness of trends in virtual learning and events to inform the product roadmap. • Develop frameworks to convert event outputs into derivative products (newsletters, nano-books, articles, courses). • Own key commercial metrics—LTV, repeat engagement, derivative performance—and collaborate on pricing, forecasting, and monetization.

🎯 Requirements

• 5+ years in product, program, user experience, live events, edtech, or digital content roles. • Strong understanding of user experience principles and the event lifecycle. • Experience designing and running experiments to improve engagement, conversion, and retention. • Proficiency with analytics, surveys, and workflow tools. • Excellent communication and the ability to translate insights into clear actions. • Ability to work cross-functionally across creative, technical, and delivery teams. • Demonstrated ability to stay structured, calm, and effective during live delivery environments. • Bachelor’s degree in any relevant field (technology, media, product, or business preferred).

🏖️ Benefits

• Bonus scheme • 5 day working week • 25 days annual holiday (plus bank holidays) • Flexible hours: choose how, when, and where you work within India • Training programs and Certification • Group Medical Insurance • Wellness initiatives