Paired
B2B • Recruitment • HR Tech
Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.
Creative Strategist – APAC, EMEA
Job not on LinkedIn
October 31
Paired
B2B • Recruitment • HR Tech
Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.
📋 Description
• Ideate, script, and build weekly direct-response creative briefs (UGC short-form, DR edits, statics) • Own end-to-end production from brief → creator/editor handoff → QA → upload/naming → handoff to media buying team • Partner with editors and designers; provide crisp, timely feedback to hit spec and deadlines • Develop platform-native concepts with emphasis on direct-response video • Take ownership of performance; hit monthly/quarterly creative OKRs tied to CPA/CAC and win rate • Translate metrics (hook rate, hold, CTR, CVR, CPA) into weekly test plans and iteration priorities • Collaborate with strategists and media buyers to set hypotheses, budgets, and success criteria • Run the insight loop: analyze → codify learnings → decide → brief → launch; document in Notion • Review ads performance and identify optimization opportunities • Ideate new hooks/ads concepts and create briefs for video editors/graphic designers • Maintain and expand angle library (problem + persona, stages of awareness) • Track competitor/trend signals and market insights • Manage multiple projects in fast-paced environment; communicate timelines, blockers, and trade-offs proactively.
🎯 Requirements
• Proven experience in creative strategy role for US-based DTC brands selling physical products • Deep understanding of direct-response advertising and performance marketing • Experience with Meta, Instagram, and YouTube advertising platforms • Strong analytical skills and comfort with performance metrics • Excellent project management and communication skills • Location: Eastern Europe or Asia preferred
🏖️ Benefits
• Remote Working for a US Company • Exposure to new technology & trend • Competitive Salary
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