Email, SMS & Web Copywriter – eCommerce, DTC

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Paired

WebsiteLinkedInAll Job Openings

1 - 10 employees

🤝 B2B

🎯 Recruiter

👥 HR Tech

B2B • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

📋 Description

• Write high-converting email campaigns and automated flows in Klaviyo • Create engaging SMS campaigns and customer journeys • Develop retention-focused messaging that increases customer lifetime value • Collaborate with strategists and marketers to optimize campaign performance • Continuously test and iterate copy based on performance data • Write landing page copy that drives conversions • Create compelling product page copy for eCommerce brands • Support website copy projects and optimization initiatives • Collaborate with designers and CRO specialists to improve customer experience

🎯 Requirements

• Strong portfolio showcasing Email, SMS, and web copy • Experience writing for eCommerce and DTC (Direct-to-Consumer) brands • Proven ability to write conversion-focused copy • Strong understanding of customer psychology, retention marketing, and customer lifecycle marketing • Ability to adapt to multiple brand voices and audiences • Fast iteration mindset and ability to work from feedback and performance data • AI-native workflow and comfort using AI tools to accelerate research, ideation, and content production while maintaining high-quality output • Nice to Have: Experience with Klaviyo email marketing • Familiarity with Shopify brands and eCommerce ecosystems • Understanding of CRO principles • Experience collaborating with retention and performance marketing teams

🏖️ Benefits

• Competitive salary. • Work with **fast-scaling, premium brands** • **Fully remote role** with a dynamic, growth-driven team • Clear opportunities for **career growth and advancement**