Palm Bay International
201 - 500 employees
Founded 1977
🛍️ eCommerce
🛒 Retail
🤝 B2B
eCommerce • Retail • B2B
Palm Bay International is a leading importer and distributor of fine wines, spirits, and craft beverages. The company is dedicated to sourcing high-quality products from around the world to provide a diverse selection for its customers. With a strong focus on customer service and industry expertise, Palm Bay International partners with a variety of renowned brands to enhance its offerings in the beverage market.
Customer Marketing Manager - National Accounts - On Premise
Job not on LinkedIn
🕒 June 17, 2025
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Palm Bay International
201 - 500 employees
Founded 1977
🛍️ eCommerce
🛒 Retail
🤝 B2B
eCommerce • Retail • B2B
Palm Bay International is a leading importer and distributor of fine wines, spirits, and craft beverages. The company is dedicated to sourcing high-quality products from around the world to provide a diverse selection for its customers. With a strong focus on customer service and industry expertise, Palm Bay International partners with a variety of renowned brands to enhance its offerings in the beverage market.
📋 Description
• Partner with On Premise National Sales Directors to identify, develop, and execute customer engagement and growth through promotional programming. • Focus on most critical accounts across channels (dining, lodging, transportation, eatertainment, etc.), ensuring alignment with Palm Bay’s overarching brand strategies and commercial goals. • This dynamic role serves as a central point of collaboration across Palm Bay Sales, Brand Marketing, Business Intelligence, Finance, Creative Services, Distributor Partners. • Develop and execute compelling insight driven programs and activations that align with brand and customer strategies, driving consumer engagement and high ROI. • Identify and activate custom promotional materials that engage consumers, measuring effectiveness through sales data and customer feedback. • Partner with Business Intelligence to provide National Accounts On Premise and distributor sales teams with the tools and resources to drive the business. • Customer facing selling role developing customized, powerful sales material and presentations, serving as the subject matter expert of Palm Bay brands and marketing programs. • Consulted internally on national innovation and account specialty items to ensure successful on-premise execution. • Assist in planning and logistics for wine tastings, events, and activations. • Liaison between brand and National Accounts On Premise sales to ensure constant flow of information. • Measure and evaluate on-premise programming initiatives to inform program optimizations and spend efficiency.
🎯 Requirements
• Bachelor’s Degree required • 5+ years of experience in sales or commercial marketing • Beverage Alcohol experience including understanding of the on-premise channel and its dynamics • Ability to develop strong cross-functional relationships, while navigating and resolving interdepartmental challenges • Adept at managing multiple priorities and projects in a fast-paced environment • Enjoys working collaboratively, yet comfortable operating in ambiguity • Creative, strategic thinker with ability to translate data into actionable insights • Skilled presenter • Self-motivated with a sense of urgency • Anticipated travel up to 25%
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