Copywriter

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🕒 Yesterday

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Logo of Peak Credit Union

Peak Credit Union

201 - 500 employees

🏦 Banking

💸 Finance

Banking • Finance

Peak Credit Union is a member-owned credit union based in Olympia, Washington that offers a broad range of consumer and business financial services. It provides checking and savings accounts, credit cards, mortgages, auto and personal loans, business banking and lending, investment and insurance services, digital banking tools, and community-focused programs such as scholarships and financial education. The institution emphasizes accessibility, competitive rates, and local member support.

📋 Description

• Creates creative, compelling, and consistent themes, messaging, and branding in all communication touch points, including print advertising, video, emails, letters, website content, digital advertising, social media, and more. • Supports organizational external messaging and campaign strategy with editorial oversight and high-quality written content. • Sources and develops content for campaigns. • Focuses on engine and conversion-optimized copywriting for websites, landing pages, and banners. • Creates SEO- and AIO-optimized blog topics and blog articles that drives members to take action and attracts prospective new members. • Performs background research and keyword research as needed. • Conducts market and customer research to understand the target audience and create relevant and engaging copy. • Organizes the editorial process across external publishing areas. Defines content types/styles/channels/use case for the campaign. • Develops strategies for the lifecycle of content. Assesses the performance of content by analyzing metrics, user impressions, and keyword searches. • Creates content to retain customers, build trust, and establish long-term business relationships. • Supports the copywriting workflows across channels, approves proofs, schedules, copywrites, and edits content. • Ensures that messages are grammatically correct and error-free, have an appropriate tone and subject matter, and are aligned with credit union priorities and themes. • Acts as primary point of contact for freelance copywriters, including assigning, reviewing, approving, and managing their work.

🎯 Requirements

• Minimum five (5) years related experience in digital content development, digital marketing, and copywriting. • Bachelor's Degree in English, Journalism, Marketing, Communications, or a related field of study.

🏖️ Benefits

• Includes an option for Medical, Dental, and Vision insurance to be paid at a 100% by company for the employee only coverage. • We also offer Health Care FSA (HCFSA), Health Savings Account (HSA) with employer contributions, and Dependent Care FSA (DCFSA). • Employees also have access to Life and AD&D insurance. • Employees are able to enroll in our 401k plan. • Full-Time Regular employees accrue 8 hours of vacation and 8 hours of sick leave, on a monthly basis. • Full-Time Regular hired employees also receive 11 paid holidays throughout the calendar year, 1 floating holiday, 16 hours of self-care time, and 16 hours of volunteer time.

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