Senior Digital Marketing Manager – AU/NZ Healthcare

Job not on LinkedIn

🔥 15 minutes ago

🇵🇭 Philippines – Remote

💵 ₱85k - ₱100k / month

⏰ Full Time

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pear Tree.

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Execute B2B digital acquisition campaigns engaging clinicians, nurses, procurement leads, and hospital decision-makers across Australia and New Zealand • Convert online engagement into direct enquiries, hospital consultations, product collection requests, and tangible conversions • Manage multi-channel social media content across LinkedIn, Meta (Facebook/Instagram), and TikTok where appropriate, using Planable for scheduling • Build, target, optimize, and continuously test paid direct-response social campaigns, creative assets, copy, and audience segments • Track advertising spend against business outcomes and adjust underperforming campaigns • Translate complex clinical and sustainability concepts into social posts, newsletters, landing page copy, and creative briefs • Tailor messaging to healthcare buyer personas including clinicians, nurse educators, procurement teams, and sustainability leads • Maintain brand integrity and perform routine Webflow updates to copy, images, forms, and landing pages • Manage external web contractors when advanced technical support is required • Design, schedule, and execute newsletters, onboarding journeys, and nurture workflows via HubSpot • Build automated multi-touch sequences, lists, and segments based on user roles, geographic locations, and lifecycle stages • Maintain CRM data quality, remove duplicate or low-quality data, and enforce marketing preferences • Monitor cross-channel performance metrics focused on commercially meaningful lead acquisition • Prepare concise weekly delivery updates and monthly performance reviews covering channel ROI, campaign outcomes, and strategic next steps • Maintain an organized marketing calendar for campaign cadences, recurring approvals, and key deliverables

🎯 Requirements

• Minimum of 5 years of hands-on digital marketing experience with proven ownership over multi-channel campaign execution • Strong track record managing organic and paid social channels, specifically leveraging LinkedIn for B2B acquisition and lead generation • Practical, advanced experience using HubSpot or a comparable enterprise marketing automation tool to build sequences, segmentation lists, and nurture workflows • Superior copywriting and editing skills • Basic Webflow content management capability or experience managing web developers • Demonstrated ability to optimize modest marketing budgets, manage campaign attribution, and evaluate direct-response metrics • Ability to work full-time aligning with New Zealand business hours; Australian business hours considered • Dedicated remote setup • Exceptional written and spoken English language skills with meticulous attention to detail

🏖️ Benefits

• Full-time remote work • Observing New Zealand business holidays