Senior Mobile Growth Consultant – B2C User Acquisition

November 26

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Phiture

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B2B • Marketing • SaaS

Phiture is a multi-award-winning mobile growth consultancy and agency that specializes in helping product and marketing teams grow their apps. The company offers a range of services including App Store Optimization, Performance Marketing, User Retention/CRM, Subscription Revenue Optimization, and Creative Services. Phiture is known for its Mobile Growth Stack strategic framework and its advanced AI algorithms that optimize Apple Search Ads to lower cost per acquisition. With a strong focus on mobile growth, the company assists clients in increasing app visibility, conversion rates, and subscription revenue while providing expert insights and growth audits. Phiture collaborates with leading technology companies to deliver high-quality service and is recognized by prestigious awards in the industry.

51 - 200 employees

🤝 B2B

☁️ SaaS

📋 Description

• Step into the role of Senior Growth Consultant, where your expertise in App Performance Marketing will drive experimentation, collaboration, and impact. • Lead the day-to-day execution of growth initiatives, ensuring campaigns are optimized through sharp testing, clear insights, and precise adjustments. • Act as the primary technical point of contact for clients, delivering explanations and presentations that clarify performance, inspire confidence, and push results further. • Own campaign execution. Plan, launch, and optimize mobile-first UA campaigns with precision across key platforms like Meta, Google, TikTok, and programmatic channels. • Analyze every metric, optimize every bid, and test relentlessly to scale campaigns efficiently while hitting ROAS, CPA, and CPI goals. • Push forward strategies that deliver for app-marketing clients, guiding them with clarity, confidence, and expertise. • Drive results through a deep understanding of app-specific user journeys, attribution, and growth levers. • Collaborate closely with junior/mid-level Growth Managers, mentoring them to sharpen their skills, while aligning with the Growth Lead to turn strategies into executional excellence. • Lead client calls with clear results, actionable insights, and an unmatched ability to explain the why behind every performance gain.

🎯 Requirements

• Demonstrated, hands-on experience in user acquisition (UA) with proven expertise in at least two major performance marketing channels—such as Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, Google Search, Bing, Apple Search Ads, DV360, Moloco, Liftoff, The Trade Desk, or other high-impact ad networks—and a strong track record of driving scale and efficiency in campaign performance. • Deep understanding of measurement and attribution tools, including incrementality testing, geo-lift studies, ghost ads, and multi-touch attribution. Proficiency with MMPs (AppsFlyer, Adjust, Singular), SKAdNetwork (SKAN), postbacks, SDK event tracking, pixels, tag managers, and in-app event measurement. • Proven success in scaling campaigns across multi-national markets, geographies, and languages, with a specific focus on US audiences and dealing with US clients in an agency environment. • Experience launching, managing, and optimizing campaigns for key performance metrics like ROAS, CPA, and CPI, showcasing results through meticulous testing, budget allocation, and campaign optimizations. • Ability to conceptualize, set up, and automate campaign workflows using automation tools and martech platforms to streamline execution and improve operational efficiency. • Exceptional public speaking and written communication skills, with the ability to lead client-facing meetings, deliver sharp performance insights, and provide clear, impactful explanations that align with client goals and strategic vision. • A proactive and detail-oriented mindset, thriving on cross-functional collaboration to deliver results. You stay ahead of industry trends and best practices in app marketing, user acquisition, and the evolving digital advertising ecosystem.

🏖️ Benefits

• Flexible Remote Work — Unlimited remote work within your home country (EMEA), plus up to 90 days per year internationally. • Generous Vacation Allowance — Enjoy up to 30 days of paid vacation annually, plus extra days for special occasions (country-specific), so you can recharge and pursue your passions. • Quarterly Bonus Opportunities — Boost your earnings through our quarterly bonus scheme, directly linked to our shared success. • Mental Wellness Prioritized — Free, confidential mental health support from licensed therapists through our partnership with Oliva. • Personal Development Investment — €1,000 annual personal growth budget and 10 dedicated learning hours each month, empowering your continuous growth. • Flexible Working Hours — Shape your workday around your lifestyle and productivity, choosing working patterns that best suit you. • Vibrant Berlin Office — Enjoy a flexible, pet-friendly workspace at our spacious headquarters located in one of Berlin’s most vibrant neighborhoods. • Global Team Connection — Regular team-building events and a memorable annual all-expenses-paid company offsite. • Tailored Career Growth — A personalized career roadmap and development plan designed to keep you advancing professionally. • Home Office Allowance — Monthly remote-work cash allowance to level up your home workspace or help cover internet costs. • Premium Onboarding Kit — Branded Phiture gear and your very own MacBook from day one. • Thoughtful Celebrations — Responsibly sourced birthday, anniversary, and seasonal gifts, because every milestone deserves recognition.