Senior Marketing Operations Manager

🔥 59 minutes ago

🗣️🇩🇪 German Required

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Logo of plancraft

plancraft

51 - 200 employees

Founded 2020

☁️ SaaS

📣 Marketing

🔥 Funding within the last year

💰 $44.5M Series B - Plancraft on 2025-08

SaaS • Marketing

plancraft is a company that provides marketing website front-end assets and HubSpot form integrations. The provided CSS and class names (e. g. , "Plancraft HubSpot Form — Polished Version", "plancraft-marketing-pages--features_card-item") indicate the company focuses on styling and UI components for marketing pages, forms, and web marketing UI/UX. The assets include responsive layout utilities, form field styling, checkbox/radio styles, error states, and marketing page feature cards—suggesting a product or service that helps teams build and polish marketing websites and form experiences.

📋 Description

• Build multi-touch attribution end to end, from model selection to logic writing • Maintain tracking layers, including tag management and event taxonomy • Set up GA4 and build the marketing analytics stack • Create marketing dashboards and define metrics prior to launch • Manage technical consent and GDPR compliance layers • Oversee the martech stack, ensuring data flow and tool integration • Scale tracking and data strategies into new markets by design • Automate marketing processes when applicable and collaborate with team members

🎯 Requirements

• 4+ years in marketing technology, web analytics, or marketing data and attribution • Strong SQL skills for analysis and reporting • Experience with tag management and tracking infrastructure • Proven experience with multi-touch attribution models • Familiarity with visualization tools like Looker or Tableau • Technical understanding of GDPR and consent management • Background in B2B SaaS or data-driven environments • Hands-on experience with HubSpot

🏖️ Benefits

• Team Spirit: regular team events and recognition culture • Ownership: take ownership from day one in a flat hierarchy • Learning & Growth: investment in personal and professional development • AI Enablement: access to tools like ChatGPT+ for work • Tech & Tooling: receive necessary tools and hardware to be effective • Flexibility: work remote or at the Hamburg office with the option for remote work abroad • Recharge: 30 vacation days per year plus Dec 24 off • Mobility: lease a bike or receive public transport subsidies

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