ABM Strategist, Client Services

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• As an ABM Strategist, you will support the Director of Account Based Marketing in building, running, and optimizing account-based programs across Power Digital's B2B portfolio. • You are the person in the platforms daily — building account lists, monitoring intent signals, and keeping campaigns and reporting accurate so the Director can focus on strategy and client relationships. • You will work hands-on in tools like 6Sense and Demandbase to maintain target account lists, segment and score accounts, and surface intent signals that inform what Paid Media, Content, and Email/Lifecycle teams do next. • This role is equal parts platform execution and strategic thinking — you're expected to not just pull the data, but understand what it means and flag it before someone else has to ask. • You'll partner closely with the Director of ABM on playbook development and client-facing materials, and coordinate directly with channel teams to make sure account tiering and intent data are actually driving campaign decisions, not just sitting in a dashboard. • Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages. • Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified. • Employ AI technologies to enhance and optimize ABM processes and reporting. • Join client calls and discovery discussions to represent ABM performance and platform data; build toward leading these independently.

🎯 Requirements

• Mandatory: hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform • 2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency • Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot • Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them • Strong analytical skills; comfortable pulling and interpreting data without hand-holding • Clear written and verbal communication; able to translate platform data into a takeaway a channel lead or client can act on • Organized and detail-oriented; able to manage account data and reporting across multiple clients concurrently • Team-oriented and collaborative, with the confidence to flag issues or opportunities to more senior stakeholders • Agency experience valued but not required

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives