CPG Marketing Associate – Account Director

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own a portfolio of 4-6 CPG accounts, primarily beauty, personal care, wellness, or food and beverage brands • Serve as the primary strategic partner for clients, owning the performance narrative and identifying growth opportunities • Act as the day-to-day strategic lead for CPG clients across DTC, retail, and Amazon ecosystems • Work with eCommerce, retail, and brand stakeholders on channel tradeoffs, product launches, and campaign strategy • Partner with Project Managers to keep execution on track and collaborate with the Account Director on quarterly strategy and long-term growth plans • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem and work in Iris and nova daily • Lead or support weekly client calls and own the performance narrative • Translate Power Circuit roadmap outputs into weekly account priorities and flag execution drift • Track DTC, retail media, and Amazon performance; identify cross-channel dynamics and surface insights • Coordinate paid, SEO, content, influencer, and creative teams around a unified account strategy • Advise on channel mix and investment allocation across DTC, retail, and Amazon • Support quarterly strategy, renewal preparation, and service expansion conversations • Build and maintain client relationships and contribute to at least 90% retention across accounts • Use performance data to surface issues proactively and maintain Pulse cadence at 100% • Coach and develop the team; drive marketing strategy, development, execution, client retention, and revenue growth

🎯 Requirements

• 4–7 years in CPG, eCommerce, or retail marketing, with experience managing client relationships day-to-day • Familiarity with DTC, retail media, and Amazon basics, including ASIN architecture, sponsored versus organic, and retail partner dynamics • Working-level understanding of omnichannel measurement, MMM, and incrementality testing • Cross-channel fluency across paid, SEO, content, and influencer • Comfortable presenting to director- and VP-level stakeholders • Strong written and verbal communication skills and ability to translate complex channel dynamics into a clear client narrative • Advanced proficiency in spoken and written English is required

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives