Growth Strategist

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Execute a TikTok Shop affiliate strategy and/or social ambassador aligned with brand objectives, focusing on maximizing partnerships and revenue, including daily affiliate outreach through the TikTok Shop Affiliate center • Management of affiliate messaging system and discord communities to encourage ongoing partnerships that are mutually beneficial • Manage social commerce initiatives across platforms like TikTok and Meta, including the setup and continuous optimization of social shops to enhance conversions and drive revenue for clients • Track and report key metrics, including GMV, response rate, and program growth; provide affiliate commission strategies and analyze overall profitability. Develop forecasts and goals for clients based on historical data. • Maintain clear and effective communication with clients, providing regular updates on campaign performance, insights, and recommendations for optimization to ensure client satisfaction and retention • Stay abreast of industry trends and platform updates, actively seeking out new opportunities and innovative strategies to enhance the performance of influencer campaigns and social commerce initiatives • Employ AI technologies to enhance and optimize business processes • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

🎯 Requirements

• 2+ years of experience in social media (agency experience preferred) • Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies • Comfort and familiarity with navigating and utilizing the various TikTok tools within their commerce suite • Understanding of the social ambassador ecosystem and proven experience in at least one sub-affiliate program; bonus points for Impact experience • Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility • Ability to analyze campaign data effectively, derive actionable insights, and make data-driven decisions to optimize campaign performance and achieve client goals • Previous experience managing social commerce initiatives, including setting up and optimizing social shops on platforms like TikTok and Meta, to drive revenue and conversions • Demonstrated proficiency in managing influencer campaigns focused on driving specific performance metrics such as conversions, click-through rates, and ROI • Highly self-motivated and capable of working independently to develop, execute, and manage social media strategies while delivering exceptional results.

🏖️ Benefits

• Health insurance • Work from home options • Professional development opportunities