Paid Search Sr. Strategist - Fashion Division

August 1

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Power Digital Marketing

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B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

501 - 1000 employees

🤝 B2B

👥 B2C

📋 Description

• The Paid Search Senior Strategist is responsible for owning the execution, performance, and growth of their marketing service within their book of business. • You will service the most complex, enterprise-level accounts, and are highly regarded for their mastery over Paid Search advertising. • A Senior Strategist is exceptional at working under pressure and navigating probing client questions, difficult conversations, roadblocks, and account issues. • On top of their Paid Media knowledge, the Senior Strategist has an understanding of cross-channel strategy and how their service impacts the broader media mix.

🎯 Requirements

• Ideally 3-4 years of digital marketing experience. 2+ years in an agency setting • Minimum 2+ years of hands-on experience with Search Engine Marketing: Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development on large, enterprise-level accounts • Significant campaign management experience in 3 or more of the following additional campaign types: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Expert knowledge of funnel marketing and paid media’s place in the marketing funnel • Strong ability to formulate meaningful insights from marketing data, going beyond the stat and telling the story

🏖️ Benefits

• Power Digital’s people and culture are at the core of our success. • Diversity in our team’s backgrounds and experiences are paramount. • We are an Equal Opportunity Employer.