Paid Social Strategist

🕒 April 1

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Full ownership and execution of performance marketing via paid social platforms • Effectively executing builds and production A-Z with redundancy across channels • Lead execution of optimizations concerning performance improvements relative to goals • Effectively own strategic communication internally and externally for clients and client teams • Excellent marketing and business strategy acumen • Ownership of performance reporting and strategy communication • Operating as an effective member of the team for both department and account teams

🎯 Requirements

• 1-2 years of digital marketing; Agency experience a plus • 1+ years of experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus • 1+ years experience with Meta Ads and TikTok ads for direct response campaigns; additional platforms a plus (LinkedIn Ads, Pinterest Ads, etc) • 1+ years experience leading paid social strategy for direct response marketing efforts • 1+ years experience with Google Analytics, Shopify; other technical platforms a plus • 1 year experience client facing and handling communications • Excellent Excel skills with clear understanding of advanced Excel features • Excellent data analytics skills

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options