PR Specialist

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July 17

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PRLab

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B2B • Enterprise • Media

PRLab is a global B2B tech public relations agency specializing in enhancing brand visibility for tech companies across different regions. With offices in Amsterdam, Munich, Stockholm, Madrid, and Austin, PRLab provides tailored PR strategies that focus on creating thought leadership, securing media coverage, and driving brand awareness in competitive markets. The agency works with startups, scale-ups, and corporations in various verticals, including SaaS, FinTech, HealthTech, CleanTech, and more. PRLab emphasizes an integrated approach with an eye on measurable outcomes, ensuring each campaign aligns with the client's business objectives and market strategies.

11 - 50 employees

🤝 B2B

🏢 Enterprise

📱 Media

📋 Description

• Develop and implement PR strategies to elevate PRLab’s brand globally. • Craft compelling press releases, thought leadership articles, and case studies that reflect PRLab’s unique methodologies and client successes. • Land podcast interviews for our founder. • Land contributed-content in key trade outlets. • Build and maintain relationships with international media, journalists, and industry influencers. • Secure high-impact media coverage in top-tier publications relevant to tech, startups, and PR. • Monitor media trends and proactively identify opportunities for PRLab to participate in timely conversations. • Organize and manage PRLab’s participation in industry events, conferences, and awards. • Collaborate closely with PRLab’s leadership, marketing, and client teams to ensure alignment of messaging and brand positioning. • Measure and report on the effectiveness of PR campaigns using data-driven metrics.

🎯 Requirements

• Minimum 3 years of international PR experience, preferably in the tech or agency sector. • Proven track record of securing media coverage in global outlets. • Excellent written and verbal communication skills in English; additional languages are a plus. • Strong network of international media contacts. • Deep understanding of the tech and startup ecosystem. • Creative thinker with the ability to craft engaging stories and adapt messaging for diverse audiences. • Experience working in fast-paced, multicultural environments. • Results-oriented, proactive, and able to work independently.

🏖️ Benefits

• Opportunity to shape the global reputation of a leading PR agency. • Work with a passionate, diverse, and innovative team. • Access to a network of international clients and media. • Professional growth and learning opportunities. • Flexible working arrangements. • Competitive salary and benefits.