Senior Marketing Analyst

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QAD

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1979

🏭 Manufacturing

📦 Logistics

🍽️ Food & Beverage

Manufacturing • Logistics • Food & Beverage

QAD is a company specializing in enterprise resource planning and industrial transformation solutions. Their Adaptive Enterprise platform helps businesses optimize processes, align people with technology, and manage critical business challenges. QAD's offerings include software for manufacturing, inventory management, supply chain planning, quality management, and global trade compliance. Their solutions serve a range of industries, including automotive, consumer products, food and beverage, industrial manufacturing, and more. The company focuses on becoming an adaptive enterprise by integrating advanced scheduling and data-driven insights.

📋 Description

• Own ad operations across LinkedIn, Google, and Meta, including campaign setup, tagging, tracking, pixel management, and QA • Consolidate reporting from paid, email, web, and events channels into a unified view tied to Salesforce pipeline data • Build and maintain dashboards connecting marketing activity to revenue outcomes, including MQLs, SAOs, pipeline contribution, CPL, ROAS, and funnel conversion rates • Monitor weekly full-funnel performance from top-of-funnel impressions through closed-won • Surface gaps, trends, and optimization opportunities • Recommend spend allocation, targeting, bidding, and channel mix based on data • Partner with RevOps to maintain lead flow, attribution, and CRM data integrity • Contribute to executive-level pipeline reporting with clear, accurate analysis

🎯 Requirements

• Bachelor's degree in Marketing, Business, Analytics, or related field required • 5+ years in marketing analytics or ad operations in B2B SaaS • Proven track record in marketing analytics or ad operations • Hands-on experience with campaign trafficking, UTM governance, pixel/tag management, and platform troubleshooting across LinkedIn, Google Ads, and Meta • Deep experience connecting marketing channel data to Salesforce pipeline • Strong understanding of full-funnel marketing from awareness through revenue • Proficiency in Looker Studio, Google Analytics, and Excel/Sheets • SQL or BigQuery experience is a strong plus • Highly analytical ability to synthesize multi-source data into executive-ready insights and recommendations • Based in Mexico • Fluent in English • Full work authorization required; QAD does not offer visa sponsorship

🏖️ Benefits

• Programs that help employees strike a healthy work-life balance • Opportunity to join a growing business, launching into its next phase of expansion and transformation • Collaborative culture of smart and hard-working people who support one another • Atmosphere of growth and opportunity • Compensation packages based on experience and desired skill set