Digital Video Specialist

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🕒 5 days ago

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Rain the Growth Agency

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1998

🤝 B2B

📱 Media

🛍️ eCommerce

B2B • Media • eCommerce

Rain the Growth Agency is a full-service creative, advertising, and media agency that specializes in helping direct-to-consumer (DTC) brands achieve transformational growth. Utilizing a unique approach called Transactional Brand Building, the agency delivers on both branding and sales objectives by integrating services in media, creative strategy, and analytics. As a woman-led agency, Rain fosters a culture of innovation and flexibility, leveraging cutting-edge technology and proprietary tools to optimize return on investment for its clients.

📋 Description

• Plan, activate, optimize and report on digital video campaigns on behalf of our client partners • Develop performance and brand-building media recommendations while partnering with the Integrated Planning and Investment teams • Utilize process and planning tools historical performance data, and best practices specific to the client and industry to identify the best investment allocations within media campaigns • Take an innovative approach to media plan development, efficiently capturing strategic target audiences, platform execution strategies and the integration of artificial intelligence • Monitor campaign performance and pacing using dashboard reporting, looking for optimization opportunities using a methodical framework to achieve goals and maximize results • Ensure campaigns are always QA compliant with our established media activation process • Develop case studies highlighting agency innovation and successes • Schedule and participate in regular meetings and educational sessions for

🎯 Requirements

• Bachelors degree in Advertising, Marketing or related field or equivalent combination of education and experience • At least 1-2 years of planning and hands-on digital programmatic media execution experience • Bonus: Certifications across Double Verify, Google Campaign Manager, and any of the major DSPs (The Trade Desk, DV360, Amazon, etc..) • Detailed budget management • Creative troubleshooter • Strong project management skills • Strong familiarity with trafficking and Ad Ops functions • Experience with reporting, tracking, and developing campaign insights • Proficient in Microsoft Office strengths in Excel and PowerPoint are a must

🏖️ Benefits

• Medical, Dental, and Vision insurance • Quarterly profit-sharing program • 401(K) plan with employer match (and immediate eligibility) • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks fully-paid Family and Medical Leave • Monthly Work-From-Home allowance