Hospitality and Digital Marketing Specialist

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RecruitMyMom

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2012

🤝 B2B

🎯 Recruiter

👥 HR Tech

B2B • Recruitment • HR Tech

RecruitMyMom is a specialist talent agency in South Africa focused on empowering women by providing access to skilled job opportunities. With a commitment to diversity and flexibility, the agency connects professional mothers and independent contractors with employers seeking reliable talent for both full-time and part-time positions across various industries. They offer services including background checks, psychometric testing, and access to a wide range of professions, from virtual assistants to fractional executives.

📋 Description

• Optimise and manage Online Travel Agency (OTA) profiles including Booking.com, Airbnb, and Expedia to maximise separate property bookings. • Maintain and update Google and TripAdvisor listings alongside the Free to Book channel manager to ensure accurate information and seamless booking consolidation. • Develop and execute a targeted social media and marketing plan, leveraging platforms such as TikTok to increase organic reach and audience engagement. • Utilise advanced AI tools, specifically Claude, to streamline marketing workflows, refine digital presence, and polish documentation. • Monitor, protect, and leverage the business's established reputation of over 300 five-star reviews across platforms to validate the guest experience. • Establish measurable, data-driven marketing plans and deliver regular performance metrics to track platform effectiveness.

🎯 Requirements

• Established marketing and social media experience within the hospitality industry. • Demonstrated hands-on experience managing Online Travel Agencies (OTAs), specifically Booking.com, Airbnb, and Expedia. • High proficiency and comfort working with AI tools, specifically Claude, to enhance digital output. • Solid understanding of social media audience targeting and algorithm manipulation. • Proven ability to work independently, establish structured execution parameters, and deliver data-driven results.