Brand and Content Manager

Job not on LinkedIn

🔥 2 hours ago

🗻 New Hampshire – Remote

🗻 New Hampshire – Remote

💵 $98.6k - $131.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💃 Brand Manager

🦅 H1B Visa Sponsor

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Regions Bank

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1971

🏦 Banking

💸 Finance

👥 B2C

Banking • Finance • B2C

Regions Bank is a leading financial institution that provides a comprehensive range of banking services. With a strong focus on consumer and corporate banking, Regions offers services such as wealth management, consumer lending, and mortgage sales. The bank is committed to creating an inclusive workplace and values-driven culture. Community engagement and support for military and veterans are also key components of their operations, highlighting their dedication to making life better for customers and communities. Regions Bank is known for its commitment to employee satisfaction and career development, fostering a supportive and inclusive environment for its associates.

📋 Description

• Implements marketing activities to acquire new customers • Assists in driving sales with repeat customer activity • Implements messaging and branding strategy for the business unit • Measures efficacy of the marketing strategy and recommends changes to management • Conceptualizes and develops innovative marketing materials for the business unit • Helps proof marketing and sales material copies, articles, and web content • Manages the creation, delivery, and effectiveness of direct marketing campaigns • Helps drive the growth of brand awareness through social media • Ensures marketing communications and digital assets comply with brand standards • Understands the customer experience and develops materials and processes to enhance the overall experience • Develops new marketing and sales assets including video testimonials and online tools and resources • Manages a portion of the business unit marketing budget to support sales and marketing initiatives • Develops effective messaging and calls to action that support business objectives • Partners with the sales team to assure the timely and accurate delivery of marketing material through various channels • Performs analysis on campaign analytics and provides insight for actionable changes

🎯 Requirements

• Bachelor’s degree in a related field • Five (5) years of experience in business-to-business marketing or closely related experience • Ability to learn additional systems as needed • Ability to manage multiple priorities simultaneously • Ability to research, analyze data, and derive facts • Ability to work in a team environment when applicable • Ability to work well under pressure and meet deadlines • Excellent verbal and written communication skills • Knowledge of sales/marketing principles and practices, e-marketing strategies and applicable tools and trends, and social media marketing techniques • Proficiency in HTML coding, graphic design, Quark, Photoshop, and/or Adobe Illustrator • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook, etc.) • Strong attention to detail and proof-reading skills • Strong organizational skills • Strong work ethic and self-motivation

🏖️ Benefits

• Paid Vacation/Sick Time • 401K with Company Match • Medical, Dental and Vision Benefits • Disability Benefits • Health Savings Account • Flexible Spending Account • Life Insurance • Parental Leave • Employee Assistance Program • Associate Volunteer Program