Senior Marketing Manager

Job not on LinkedIn

October 22

Apply Now

Receive Emails with Similar Jobs

Remote Talent LATAM

WebsiteLinkedInAll Job Openings

Recruitment • B2B • Marketing

Remote Talent LATAM is a headhunting agency that specializes in connecting businesses with talented marketing professionals from Latin America. They focus on efficiently finding and recruiting qualified remote employees, allowing companies to save costs and hire quickly. By offering a risk-free payment model where clients only pay if they make a hire, Remote Talent LATAM simplifies the recruiting process and enhances business growth for their clients through skilled remote workforce solutions.

11 - 50 employees

Founded 2017

🎯 Recruiter

🤝 B2B

📋 Description

• Serve as the primary client contact for all advertising-related communication. Lead monthly strategy meetings, deliver weekly performance summaries, and translate results into clear, actionable recommendations. • Develop and execute advertising strategies that balance growth and efficiency across Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. • Manage and mentor Marketing Analysts, building their skills in data analysis, bid optimization, and testing frameworks. Develop training systems, SOPs, and QA processes to ensure consistent performance. • Partner closely with Seller Operations Managers, Copywriters, and Designers to align advertising with listing optimization, pricing, and creative updates. Co-lead monthly joint planning sessions to set shared goals and strategies. • Build quarterly growth plans for each account in collaboration with Seller Ops. Define month-to-month tactical initiatives to achieve sales and TACoS goals. • Establish frameworks for A/B testing and keyword ranking initiatives. Drive continuous optimization across ad structures, budgets, and targeting based on data insights. • Use tools like Amazon Advertising Console, Search Query Performance, and keyword tracking software (Helium 10, Data Dive, Jungle Scout, or similar) to identify trends, diagnose issues, and propose new strategies. • Proactively identify opportunities to expand ad impact through creative campaigns, keyword strategies, or price/promotion collaboration with Seller Ops.

🎯 Requirements

• 5+ years of Amazon PPC experience or equivalent paid media/Google Ads background with strong analytical skills. • Strong quantitative and data analysis skills to optimize campaigns and interpret performance metrics. • Proven ability to optimize client campaigns for efficiency, driving measurable improvements in performance and KPIs. • Proven experience in a client-facing role within an advertising or performance marketing context, demonstrating the ability to lead strategic discussions, communicate insights clearly, and build trusted relationships with brand stakeholders. • 4+ years of total media buying experience, including at least 2 years focused on Amazon Advertising (Sponsored Products, Brands, and Display required; DSP and AMC familiarity a plus). • Exposure to multiple product categories (e.g., beauty, home, food, electronics, and baby) with proven success across diverse brands and budgets (Managing a portfolio of $100K–$200K monthly). • Demonstrated experience managing or mentoring a team of analysts. • Proven ability to delegate, coach, and scale others’ performance. • Strong grasp of Amazon advertising mechanics, ranking strategies, and how advertising integrates with pricing, listings, and operations. • Advanced comfort with data interpretation, trend spotting, and performance storytelling. Familiarity with tools such as Helium 10, Perpetua, XNurta, Data Dive, or similar. • Deep understanding of experimentation, A/B testing, and keyword ranking strategies. • Excellent written and verbal English communication skills. Skilled at explaining complex advertising concepts in clear, client-friendly language. • Adaptable, analytical, and comfortable in a fast-moving, startup-style environment where processes evolve and initiative is expected.

🏖️ Benefits

• Schedule: M-F, Business Hours, EST • 100 % Remote work environment • PTO Package