Regional Marketing Manager

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Repligen Corporation

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🧬 Biotechnology

🔧 Hardware

🤝 B2B

💰 $600M Post-IPO Debt - Repligen on 2023-12

Biotechnology • Hardware • B2B

<Repligen Corporation> Repligen Corporation is a life sciences company focused on bioprocessing technology leadership, providing scalable hardware, consumables and software for development and manufacture of biologic drugs and advanced therapies. Its portfolio includes upstream intensification systems (XCell ATF, KrosFlo TFDF), tangential flow filtration devices (KrosFlo, TangenX), chromatography systems and resins (KRM, OPUS, affinity and ion exchange resins), single-use fluid management and mixing solutions (ProConnex, MixOne, FlexBiosys products), dialysis devices, and real-time process analytics and control software (PATsmart, SoloVPE, FlowVPX). Repligen supports production of antibodies, proteins, viral vectors, mRNA, pDNA and other emerging modalities, and offers services, configurators and cGMP-ready solutions for biopharmaceutical manufacturers.

📋 Description

• Develop and implement integrated marketing campaigns tailored to the EMEA market, ensuring alignment with global marketing strategies. • Analyze regional market trends, customer needs, and competitive landscape to inform marketing strategies and messaging. • Plan and execute demand generation programs, including digital marketing, events, webinars, and content marketing to support pipeline growth. • Lead regional trade shows, conferences, and customer events, ensuring strong brand presence and engagement. • Develop marketing materials, sales tools, and training programs to support the commercial team. • Work closely with the global marketing team to localize messaging, collateral, and campaigns for the EMEA audience. • Manage the regional marketing budget effectively, tracking performance and optimizing spend to maximize return on investment. • Partner with product management, sales, and corporate marketing teams to ensure a cohesive and impactful regional marketing approach.

🎯 Requirements

• Bachelor’s or Master’s degree in Marketing, Life Sciences, or a related field. • 5+ years of experience in regional marketing, preferably within the bioprocessing life sciences industry. • Strong understanding of the biopharmaceutical industry, including key market dynamics and customer needs. • Experience in lead generation, digital marketing, and event management. • Excellent project management skills and ability to manage multiple initiatives simultaneously. • Strong analytical skills to assess marketing performance and optimize strategies. • Ability to work independently and collaboratively across global teams. • Fluent in English; proficiency in other languages is a plus. • Willingness to travel (up to 40%) within the region for events, customer meetings, and team collaborations.

🏖️ Benefits

• Paid time off • Health/dental/vision insurance • Retirement benefits • Flexible spending accounts